Last Year, H&M Sold Thousands of This Dress, But 2021's Version Is Even Better
Fun fact: Who What Wear UK's top-selling item from 2020 was a dress, but not only that—it was a dress from high-street fave H&M. Coming in a pop of pastel pink and featuring puffed sleeves and a loose, smock-like fit, this staple sold out every time it was restocked, and we couldn't take a walk around the park without seeing someone wearing this fabulous frock. Well, if you missed out last year, it's time to sit up because we just found 2021's answer to that pink dress, and it's even better than we'd hoped.
Though in spirit it has the same throw-on-and-go appeal, the pink dress 2.0 features some marked differences: First, the hue is deeper, less pastel and more fuchsia. Second, the smocking has been dropped and replaced with expensive-looking ruched detailing around the neckline and sleeves. Oh, and let's not forget the cheeky utility-style oversize pockets that sit on the side of the dress. The overall finish? A versatile style that not only requires minimal styling but also is guaranteed to add a feel-good pop of colour to your summer wardrobe.
Styling-wise, we recommend keeping it simple to allow the dress to speak for itself. Think layered gold jewellery and tan cage sandals. A pair of oversize sunnies also wouldn't go amiss. Scroll down to shop the style before it goes, and see similar dresses from H&M.
Shop the Dress
Shop Other H&M Dresses
Up Next: How the Fashion Set Are Wearing Spring's Top Trends
-
I Always Turn to Mango, Zara, and H&M for Elevated, Affordable Basics—These 29 Are It
Did I mention they're all under $150?
By Caitlin Burnett
-
H&M's White Lotus Collection Just Might Be the Last Vacation Wardrobe I'll Ever Need
Perfection doesn't even come close.
By Anna LaPlaca
-
I Just Got Back From Europe, and Now, I Want to Shop These Trends From H&M, Nordstrom, and J.Crew
Think effortless elegance.
By Caitlin Burnett
-
I Already Failed My 2025 No-Buy—36 Under-$100 H&M Finds That Look Triple the Price
Miu Miu, Khaite, and Prada are all on the menu.
By Ana Escalante
-
I'm a Fussy Shopping Editor—30 Expensive-Looking H&M Winter Items I'd Actually Buy
This is big for me.
By Nikki Chwatt
-
My Dad Asked Me to Max Out My 401(K), But I Bought These COS, H&M, and Mango Items Instead (Sorry)
At least, I look rich.
By Eliza Huber
-
It'll Be a Miracle If These New H&M Shoes Are Still in Stock When You Press Add to Cart
They'll go fast.
By Eliza Huber
-
30 Staples From H&M, Free People, and Mango That Are Easy, Chic, and Cool
Winter dressing at its best.
By Courtney Falsey