I Showed My Friend These H&M Finds, and She Couldn't Believe They Were Under $50

I’m the one in my friend group that gets text messages asking for shopping advice. It comes with the territory, given my job as a fashion editor. And trust me, I love it and adore sending over some of my favorite selects. One of my dear friends wanted advice on a new piece or two that would make her current wardrobe feel modern, but she didn’t want to spend a lot. There are a few retailers I turn to for affordable items, and H&M is one of the said stores.

I sent her four items to consider (a tank, skirt, trousers, and flats). Each cost under $50, which my friends honestly couldn’t believe because of how elevated the styles looked. If you keep scrolling, you’ll uncover the finds I sent to my friend. I also rounded up all of the other expensive-looking H&M items that feature forward design details to provide any further shopping inspiration. 

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Market Director

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.