I'm a Former Goth—Now, 2022 Wants Me to Be One Again

A leather dog collar complete with a dangling silver heart, studded belt, black puddle trousers and kohl eyeliner—lots and lots of kohl eyeliner. This was my uniform between the ages of 12 and 16, which I look back on fondly as my goth phase, when Winona Ryder in Beetlejuice served as my muse. Though I perhaps wasn't as invested in it as others in the goth community, I could best describe my style as falling under that sartorial umbrella. It might also surprise you to learn that many of my fellow fashion editors also embraced the goth aesthetic in their youth.

Back then—I'm talking the early to mid-noughties—trends were more singular and didn't tend to overlap quite so freely as they do now. As such, you were more likely to embrace a specific look. On one side of the spectrum, you had OG Y2K, which featured low-slung jeans, halter tops from Kookaï and Von Dutch caps. The other? Its antithesis, goth. I put my energy into the latter, as it felt less conforming and more expressive—fashion editors are creatives at heart, after all. 

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(Image credit: @fongminliao)

What I always loved, and still love, about the goth aesthetic was just how inclusive it could be. There are so many facets to being goth—from those who take the more traditional approach to those who subscribe to the romantic Victoriana vibe. And these offshoots only keep expanding. 

For its annual Pinterest Predicts report, Pinterest revealed that all things goth have been spiking over the last year. It read, "Welcome to the goth-aissance. Goth will make its way into the mainstream this year across all age groups—just not in the ways that you might expect. Goth business casual, goth baby clothes, and even goth kitchen décor are all rising trends." I was particularly intrigued by the term "goth cowboy," which is up 70% in searches on the platform. 

Now, I know there's a lot more to the goth aesthetic than just wearing black, but I wanted to see which gothic outfits I could assemble from my existing wardrobe to see if I could tap back into it. And you know what, it was pretty empowering. Scroll below to see my makeshift gothic outfits. Then continue on to see how some of my favourite influencers are also channelling the goth aesthetic in 2022

SHOPPING THE GOTH AESTHETIC FROM MY WARDROBE

1. MESH TOP + BRA TOP + TROUSERS

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(Image credit: @maxineeggenberger)

Style Notes: Okay, so I know this doesn’t look intrinsically gothic, but I used the mesh long-sleeve top as a nod to the fishnet ones I previously wore underneath printed tees and vest tops. I don’t often wear top-to-toe black, but I felt incredibly confident in this. 

Shop the Look

2. VICTORIANA DRESS

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(Image credit: @maxineeggenberger)

Style Notes: I’ve always loved Victoriana-style dresses—show me a pie-crust collar, and I’m sold—and I love how many black velvet options there are out there that tap into the goth aesthetic. Although this & Other Stories number has since sold out, the brand often creates similar styles to shop. In the meantime, why not make your own with a detachable ruffled collar?

Shop the Look

3. VINYL COAT + PLEATED MINI + PLATFORM MARY-JANES

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(Image credit: @maxineeggenberger)

Style Notes: The inspiration for this ensemble started with the Dark Academic trend that swirled in 2020, pulling out a pleated skirt and wearing it my stacked Mary Janes to create the school-girl look. In the process, I came across this coat, which I snagged from Alexa Chung’s first-ever collection for M&S. (How great were they?) Admittedly, it’s a little tight these days, but the contrast of textures adds a fashionable spin to this gothic-inspired look. 

Shop the Look

HOW TO DO THE GOTH AESTHETIC NOW

1. LEATHER BIKER

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(Image credit: @alwaysjudging)

The nipped-in waist feels more goth than rock. 

Key Buy

2. VAMPY DRESS

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(Image credit: @champagnemani)

It’s the gloves for me. 

Key Buy

3. FITTED LONG-SLEEVE TOP

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(Image credit: @fongminliao)

This is the goth equilivant to a plain white tee. 

Key Buy

4. WIDE-LEG TROUSERS

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(Image credit: @lisafolawiyo)

Jeans can often feel more skater than goth, so black trousers are where it’s at. 

Key Buy

5. TARTAN SKIRT

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(Image credit: @maria_bernad)

Blur the lines of goth and punk with a tartan miniskirt. 

Key Buy

6. TRACK-SOLE BOOTS

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(Image credit: @kerrypieri)

Goth, but make it high-fashion. 

Key Buy

7. SOMETHING FEATHERED

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(Image credit: @jeannine.roxas)

Feathers might not feel like an obvious part of the goth aesthetic, but the addition of the romantic texture certainly fits with some gothic subcultures.

Key Buy

8. LEATHER TROUSERS

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(Image credit: @lottaliinalove)

Leather is a good starting point for anyone looking to explore their inner goth. 

Key Buy

9. MESH TOP

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(Image credit: @majawyh)

Like me, Maja experiments with wearing a black mesh top. 

Key Buy

10. COLLARED DRESS

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(Image credit: @oliviamarcus)

Looks like I’m not the only one who favours the Victoriana goth aesthetic. 

Key Buy

Next Up, Spring/Summer 2022 Trends: The Only 17 Looks You Need to Know About

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Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over thirteen years of experience in fashion journalism. She been creating engaging and elevated style content specifically for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their SEO strategy and keyword planning, works closely with the beauty team on content initiatives, represents the brand at industry events, and regularly contributes to social media, including her own Who What Wear UK TikTok franchise, French Style Fridays. Previously, Maxine appeared on ITV's This Morning in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o.

Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship at Look magazine, she was offered a position on the brand's fashion desk. She accepted, leaving university a year early in the process. Her passion and natural talent for writing and styling meant she swiftly rose through the ranks to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion and beauty writer along the way. She later served as Look’s acting Editor in Chief, overseeing both print and digital, before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others.

Maxine is based remotely from her countryside home near Edinburgh where she spends her downtime renovating her house, walking her dogs, hosting friends and trying to master the art of making Old Fashioned cocktails.