I'm Convinced This £15 Ganni Buy Will Improve Your Personal Style Credentials

Every single week, there is a new Ganni item that steals our hearts. (Our current new loves include the rainbow striped jumper, white cowboy boots and every single one of the polka-dot pieces.) The item that has caught our eye this week, however, deserves its own story because it only costs £15. Usually you need to part with at least £200 to shop in Ganni, which is why we were so excited when we spotted Camille Charrière wearing an under-£20 scrunchie in one of the Copenhagen-based brand's signature red floral prints. This is one of its key prints this season—you can either pair it with the matching dress or use it to add some personality to a simple outfit like Camille's. Keep scrolling to see and shop the £15 Ganni accessory.

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(Image credit: Camille Charrierè)

On Camille Charrière: Ganni Clover Swimwear Scrunchie (£15)

Shop the Scrunchie

Opening Image: Getty

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Emma Spedding
Freelance Fashion Editor

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.