Once the holiday season concludes, enter ski season. Given that January through March is considered the snowiest time around the world, ski resorts are packed to the gills with travelers in search of some time on the slopes (or, if you're like me, the après-ski amenities).
At this point, ski fashion has become just as important as the sport itself. If you don't get an outfit photo on the slopes, did you even ski? There are more ski brands than ever, and existing luxury brands are adding ski gear to their lineups. The most luxurious ski resorts in the world—from the Swiss Alps to Deer Valley—are a hotbed of winter style inspiration, and I've been studying up.
I don't know about you, but my Instagram feed is filled with ski-resort outfit photos right now, and there are eight trends, in particular, that I'm here to call out. They look quite chic on the slopes, but if a ski trip isn't in the cards for you this winter, they'll look equally great on the city streets. Without further ado, keep scrolling to shop eight trends fashion people are wearing and find out more about the luxurious ski resorts I spotted them at.
The Trend: Nothing says ski resort like a Fair Isle sweater, and it just happens to be a major sweater trend this season. I know this partly because luxury brands have been all in on the cozy print.
The Resort: Alta Badia in the Dolomites is a popular ski spot in northern Italy. The charming resort is filled with culture, and you know you're in the lap of luxury, as an Aman property (Rosa Alpina) is nearby.
Shop Fair Isle Sweaters
The Trend: There's no place more fitting to wear sporty sunglasses than a ski resort (although fashion people are wearing them for plenty of non-sporty occasions as of late). If you've ever experienced the reflection of the sun on a blanket of snow, you know that this accessory trend is also a necessity.
The Resort: Arlberg is a mountain pass between the states of Tyrol and Vorarlberg in Austria. There are several ski resorts within this expansive, world-renowned region, which is fondly known as the cradle of alpine skiing.
Shop Sporty Sunglasses
The Trend: Faux-fur coats are synonymous with après-ski style. There's no easier way to look cozy and chic, and faux-fur coats work with everything from leggings to ski pants to miniskirts.
The Resort: Gstaad, Switzerland is an upscale German-speaking ski resort in the Swiss Alps. The village is filled with picturesque chalets and luxury boutique hotels. Like Aspen, Colorado, in the U.S., it's a celebrity haven.
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The Trend: Pastels on the ski slopes are pretty and unexpected, and one hue looks especially 2025: baby blue. The color was prominent on the spring/summer 2025 runways, and fashion people are already embracing the icy shade.
The Resort: Deer Valley is a top-tier ski resort in Park City, Utah. The resort, one of the most luxurious in the U.S., features Utah's longest ski run and every luxury hotel you could hope for.
Shop Baby-Blue Pieces
The Trend: Leopard print is one of the biggest trends of the season, so it's no surprise that it's making an appearance on the slopes. A puffer or cold-weather accessories are the most practical ways to embrace the trend.
The Resort: Val d'Isère is a chic ski resort in the French Alps. Its vibrant village makes it an après-ski hot spot. Picturesque chalets house the area's many luxury hotels.
Shop Leopard-Print Pieces
The Trend: You know you're a fashion person if you've invested in a pillbox hat this season, and if you're in the snow, a cuffed fur one makes perfect sense.
The Resort: Sölden is a popular ski resort in Tyrol, Austria. What sets it apart is its plethora of modern architecture mixed with classic chalet-style buildings.
Shop Cuffed Pillbox Hats
The Trend: There are puffers, and then there are fur-lined puffers. The latter will give your ski outfits a luxurious touch that won't go unnoticed in the ski lodges and slopes of the world's chicest alpine resorts.
The Resort: Kitzbühel is a traditional medieval ski town in Tyrol, Austria—the heart of the Swiss Alps. Aside from being considered one of the best ski resorts in the world, it's known for its luxury shopping and plethora of five-star hotels to choose from.
Shop Fur-Lined Puffers
The Trend: Fashion people are trading black snow gear for rich chocolate brown this winter, keeping with the current color trends.
The Resort: At the foot of Mont Blanc (the highest mountain in Western Europe) is Courmayeur. Its jaw-dropping views can be enjoyed from posh hotels such as Auberge de La Maison and Grand Hotel Courmayeur Mont Blanc or one of the area's elegant restaurants.
Shop Chocolate-Brown Pieces
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