8 Controversial Jeans Trends That Will Be Everywhere in 2025
Everyone has a favourite pair of jeans—after all they are the foundation of an infinite number of outfits, but what happens when your failsafes start to feel a little, samey? After personally swearing off jeans for years (it took me a lifetime to find a pair that fit my waist-to-hip ratio and didn't cost the earth), it was one pair of high-waisted, perfectly tailored straight-legs that changed everything for me. But, after living in said jeans for the last four years now, the wash has slightly faded and the fit has started to slacken, and looking for the next denim trend has thrown out more colours, cuts and styles than ever. Our requirements aren't too much to ask! How it hard can it be to find a flattering, fashionable pair of jeans that makes us look and feel great? Well, the answer may lie in 2025's denim offering.
To help you find what could be the next mom jean or perfect straight-leg, I set about finding the top jeans trends of 2025, and the results were a particularly controversial bunch. If you had been hoping for the old classics recycled for another year, think again. Instead the upcoming months are all about pushing denim trends forward and turning up the volume (so that jean you thought you'd seen the back of might just make another appearance). From party pants to leg-lengthening details, keep scrolling to see the eight jean trends set to get everyone talking now.
The 8 Top Jeans Trends of 2025, According to a Fashion Editor:
1. On a Drawstring
Style Notes: After we spent the majority of 2020 in joggers at home, 2022 was the year that we couldn't wait to get back into sculpting denim. High-waisted and straight-legged jeans became the look du jour, and even rumours of a return to skinnies drifted around fashion circles, but as the population settled back into the daily commute it became immediately clear that comfort and practicality are just as important as polish.
Style Notes: Low-slung, wide-leg jeans cropped up the runways the following year, but how low we really wanted to go was debatable. Still looking for an answer to the denim debacle? 2025's drawstring waist toes the line between lounge and luxe, and can be styled just as easily as wide-leg tailoring.
Shop Drawstring Jeans:
We can appreciate any waistband with an adjustable fit.
2. Damsel in Distress
Style Notes: Acid wash, pale blue, inky indigos, and stone wash—whatever your colour preference, 2025 suggests that whatever jean style you gravitate to, it almost always looks best when it's been a little "lived in". Cool girls will agree, the best fitting denim is the love worn pair that has been broken in, and while loose-legged and relaxed fits are still the most popular silhouette, this time around they are bleached, ripped or worn down.
Style Notes: Instead of pairing them with band tees and tank tops to grunge effect, the S/S '25 runway did the opposite, dressing up distressed jeans with blazers and heels and elevating this casual jean into the evening-wear realm.
Shop Distressed Jeans:
Subtle details for those who don't want to bare all.
These come in nine different colours, but the "roll around" wash feels most trend appropriate.
A great affordable option in super light blue shade.
3. Fifty Shades of Grey
Style Notes: It just wouldn't be a trend round up without at least one colour trend, and while we usually flit between true blue and black jeans for autumn/winter and ecru jeans for high summer, 2025 presents an alternative that works all year round: versatile grey.
Style Notes: No one shade reigns supreme, and the S/S runway shows everything from charcoal and slate to light cloud and mist, but if the number of grey options tells us anything, it's that this subtle, pared-back wash will be particularly popular over the next 12 months.
Shop Grey Jeans:
& Other Stories continue to make some of the best jeans on the high street, hands down.
4. Shine Bright Like a Diamond
Style Notes: We encourage you to adopt the "Gen-Z approach" to evening styling. "Jeans and a nice top" might be a millennial fail-safe, but according to the new kids on the block, 2025 is all about the "simple top and fun pair of trousers"—and what says fun more than bedazzled denim?
Style Notes: For most people 30 and over, embellished jeans feel inescapably Y2K, but the beauty of this eye-catching trend is fully leaning into the nostalgic, kitsch factor and pairing with playful pieces like oversized tops and colour pop accessories. These are the perfect piece to celebrate the joy of dressing up without suffering the cold in an ostentatious mini dress.
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5. Sweet Seams
Style Notes: Any detail that we spot reoccurring across shows and cities is immediately a trend worth taking note of, and while front seams might not have the wow-factor of crystal studded denim, they did pop up in some of the most influential shows of spring/summer 2025.
Style Notes: Simply adding another seam down the front of the leg, or moving the reinforced side seams altogether, creates a flattering silhouette that draws the eye line down and makes legs look longer (a win all round). And with so many pairs in a similar shade of true blue, there is also a slightly retro, western feel to the trend that looks especially cool with a tucked in shirt, good belt and pair of ankle boots. Saddle up, partner.
Shop Front-Seam Jeans:
Perfect for wearing with heels or flats.
6. Low-Rise and Interesting
Style Notes: Perhaps one of the more divisive of denim trends we saw on the runway, low-slung jeans have are no doubt about to edge into the mainstream. Not to be scoffed at, low-rise styles can still be worn in a polished and elevated way. Pair with simple tanks, heels and a shoulder bag for a chic and demure high-summer dinner look à la Kendall, and you will be onto a winner.
Style Notes: Harking back to Y2K styling and following suit to the 'indie sleaze' resurgence, jeans that sit below the hips with a slim or straight leg profile are the way to go. Additional elements such as buckles, contrast panelling, exposed zippers (no top buttons) really hammer home the vintage-feel trend.
Shop Low-Rise Jeans:
I love the relaxed fit of these. The full size range is available to shop now.
You know when Victoria Beckham co-signs the style, you are investing in the best.
AGOLDE make some of the best denim on the market.
The light wash and super-straight cut make these bang-on for spring.
7. High Contrast
Style Notes: Torn between a classic blue jean and a monochromatic black pair? Fret no more. Two-tone jeans will sure to become a wardrobe hero and can be surprisingly versatile. Styles we spotted on the runway came in relaxed fits and puddled to the floor, which gave the high-end construction a casual silhouette.
Style Notes: A winning feature of the contrast denim jeans trend is that they naturally draw the eye down. Punctuate your look with the sharp pointed toe heel for maximum exaggeration. A white tee or tank, plus an open trench coat, much like the Gucci look, makes for an cool, yet timeless, spring look.
Shop High Contrast Jeans:
With a dramatically wide shape and high waist, this pair will make the look.
The multiple panels and wide leg fit make for a winning formula.
The blue and black tones of these jeans do the trend justice.
The pleating detail adds to the relaxed and flowing effect of these jeans.
This soft blue pair also taps into the barrel leg era of denim.
8. Floral Feels
Style Notes: "Florals for spring? Groundbreaking." Yes, we know the classic line. But hear us out. An all-over floral print or motif makes the denim that bit more special and considered, and when paired with, say, a white shirt or blouse, it becomes positively spot on for the season. It's a one way ticket to feeling and looking fresh.
Style Notes: If an all over motif is not for you, intricate embellishments and sweet smaller appliqués will appeal. Spring blooms, with pastel hues and artfully placed patterns really sing here. The high-end designer brands do this well, with high street favourites following the trend. If you're looking to bring the garden indoors, this is the stylish way to do so.
Shop Floral Jeans:
I love the vintage inspired blooms on this straight leg pair.
Added bonus, a western bootcut flare. These jeans do it all.
Fresh white jeans with an all-over peony print. And at a brilliant price!
Remy Farrell is a London-based fashion editor with 10 years of experience covering fashion, beauty and lifestyle. After graduating with a journalism degree and working on the fashion teams for titles such as Grazia, Elle, and British Vogue, she moved into the luxury e-commerce sector, working as fashion assistant at TheOutnet.com After expanding an assisting and styling portfolio that includes talent such as Gigi Hadid, Victoria Beckham and Miquita Oliver, she ventured into beauty, compiling reviews and diverse beauty content. In her role as fashion editor at Who What Wear, Remy is interested in discovering new brands to share with the WWW UK readership, and loves uncovering hidden gems to make shopping accessible to everyone.
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