It's a Brown-Coat Fall, and These Are My Favorites That Will Elevate Any Look

Hello, everyone. I'm here to chat about one of my favorite shopping topics—outerwear. I've loved coats and jackets for as long as I can remember. I'm talking like back to my youth here. That perfect topper has that ability to instantly upgrade any look. You can wear a simple outfit of jeans and a tee and toss on a brilliant jacket, and voilà, you have an A+ outfit. Fall is my favorite season for fashion because it's the season of the coat and jacket.

For 2024 specifically, I'm declaring it a brown-coat fall. Outerwear silhouettes in dreamy shades of brown and tan were prevalent on the runways and are already favorites among style-setters across the globe. (Check out the inspiration imagery above.) Yes, every covetable brand and retailer has gorgeous brown outerwear picks on offer right now. It's also worth noting that, similar to trending hues like burgundy, brown is one of those special neutrals that inherently feel luxe and elegant.

Below, I rounded up my favorite brown coats that will elevate and make any outfit feel relevant and elegant this season. You'll find everything from stunning suede picks to topcoats to leather iterations.

Market Director

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.