The 21 Swimsuits That'll Be on Every Editor's, Stylist's, and Celebrity's Wish List This Summer

Laura Harrier on a boat wearing sunglasses and a leopard print bikini.

(Image credit: @lauraharrier)

It might feel too early to start planning for summer, but trust me, if you wait until the first stretch of warm days to at least buy a new bikini, I guarantee you'll find yourself sorting through the bare minimum of options—in other words, the scraps. Brands didn't just drop their 2025 swimwear collections for no reason. The data supports their decision that an early release is better, even if it still feels like winter for many people. That way, shoppers can start swimsuit season immediately once summer shows its face.

I get that it's hard to set aside time to properly swimsuit shop right now. When you finally get home after being out in the cold rain all day, scouring the internet for a new bikini isn't a top priority. Fortunately for all of you, I scour the internet for a living, which is how I ended up looking through all of the brand-new swimwear arrivals for 2025 on a Sunday afternoon, hand-picking the very best options for the season ahead. Below, find a curated list of what's good in the world of swimwear for summer—no long day of online shopping required.

Senior Fashion Editor

Eliza Huber is an NYC-based senior fashion editor who specializes in trend reporting, brand discovery, and the intersection of sports and fashion. She joined Who What Wear in 2021 from Refinery29, the job she took after graduating with a business degree from the University of Iowa. She's launched two columns, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter; and reported on everything from the relationship between Formula One and fashion to the top runway trends each season. Eliza lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, watching WNBA games, and scouring The RealReal for discounted Prada.