These 30 Items Are Already Defining Summer 2024—Take Note

Spring and summer is full of excitement over new beginnings, warmer weather, and the return of clothes that aren't made to emotionally and physically swaddle you. That is the sun's job. Therefore, in the fashion department, there's simply more fun to be had. But first, you have to figure out which pieces, out of the thousands that drop this time of year, are actually worth buying. Shopping is fun—yes. But it can also be a lot of work if you want to do it right.

Since I'm sure you all have more pressing things to do than examine the entirety of what summer 2024 has to offer on the fashion front, I set my sights on curating a digestible, 30-item list of those pieces that are already defining the season ahead, from viral designer handbags to soon-to-sell-out denim and so much more. Scroll down to acquaint yourself with this time of year's most talked-about and shopped-for items, from $7 to $3350.

This post was published at an earlier date and has since been updated.

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Senior Fashion Editor

Eliza Huber is a New York City–based fashion editor who specializes in trend reporting, brand discovery, and celebrity style. She joined Who What Wear in 2021 after almost four years on the fashion editorial team at Refinery29, the job she took after graduating with a marketing degree from the University of Iowa. She has since launched two monthly columns, Let's Get a Room and Ways to Wear; profiled the likes of Dakota Fanning, Diane Kruger, Katie Holmes, and Sabrina Carpenter for WWW's monthly cover features; and reported on everything from the relationship between Formula One and fashion to the top trends from fashion month, season after season. Eliza now lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, running in Central Park, and scouring eBay for '90s Prada and '80s Yves Saint Laurent.