Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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How I Transformed My Most Boring Staples Into 5 Chic Looks
A classic formula that never gets old.
By Sierra Mayhew
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I Just Created 7 Effortlessly Cool Outfits From Amazon for Under $200
Major score.
By Judith Jones
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Sorry, But These 8 Jewelry Trends Didn't Make It to 2025
Our hot takes.
By Anna LaPlaca
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5 Affordable Trends That Scream 2025
Shop each under $200.
By Michelle Scanga
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Found: The It-Girl Commuter Shoes You'll See Everywhere in 2025
From the office to Pilates, they're the new must-have.
By Michelle Scanga
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I Just Got Back From Paris—7 Chic Color Trends I Spotted All Over the City
Ivory! Burgundy! Olive green!
By Ana Escalante
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The Sneaker Trends That Will Dominate in 2025
These are the top styles to know.
By Kristen Nichols
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I Spent Hours Scrolling Through Nordstrom to Find the Best Valentine's Day Gifts—I Couldn't Believe These 33 Were Under $150
The type of gifts your loved ones will actually want to receive.
By Sierra Mayhew
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It's Giving 2025: 35 Nordstrom Items That Are Defining Cool Style This Year
Good taste only.
By Anna LaPlaca
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If You Want to Look Cute While You Work Out, These 34 Under-$100 Styles Will Do the Trick
Break a sweat—not the bank—in style.
By Chichi Offor
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I Tried the Viral J.Crew Pants Everyone's Buying Instead of That $860 It Pair
And they're just as good.
By Allyson Payer
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These 39 New Arrivals Have "Future Viral" Written All Over Them
Prepare to see these everywhere.
By Anna LaPlaca
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I Have Expensive Taste, But I'm on a Budget—31 Under-$100 Jewelry Finds I Love
Affordable opulence.
By Chichi Offor
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FYI, We Are Officially Deeming These $90 Adidas Sneakers Cooler Than Sambas
They're poised to take over.
By Erin Fitzpatrick
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The Denim Trend That Screams "I Have Very Expensive Taste"
It's all I want to wear right now.
By Michelle Scanga
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The Classic Wardrobe Items That Stylish Women Always Wear With Leggings
Combining comfort and fashion? Groundbreaking.
By Lauren Adhav
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Shopbop Has So Many New Hard-to-Find Sneakers—These 11 Will Sell Out First
Don't say I didn't warn you.
By Allyson Payer
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These Under-$150 Nordstrom, Zara, and H&M Items Are My Secret to Designer-Looking Outfits
Budget-friendly buys.
By Copelyn Bengel
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It's Official: These Are the 7 Most Popular Designer Bracelets
Totally worth the investment.
By Dale Arden Chong
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Mesh! Satin! Leather! 14 Ballet Flats That Simply Can't Escape My Brain
They're extremely comfortable too.
By Yusra Siddiqui
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The NYFW Outfit Prep Has Begun—36 Standout Buys I'm Adding to My Lineup
From opera gloves to scarf coats.
By Anna LaPlaca
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The Who What Wear Winter Shopping List—36 Buys Our Editors Are Ordering This Season
Shop our top finds.
By Kristen Nichols
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Okay, Madewell Has Incredible Jeans (Including a New Style)—These Other Wardrobe Staples Are Chic Too
Must-haves ahead.
By Bobby Schuessler
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My Basics Could Do With a Chic Update—These 33 Styles Are Easy, Elevated, and Under $90
Staples to take you from winter to spring in style.
By Judith Jones
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So You Want a Rich-Looking Wardrobe? Start With These 7 Elegant Foundational Pieces
They don't have to cost the Earth.
By Natalie Cantell
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Fashion People Wear This Shoe Trend to Blend in With French Girls in Paris
Shop my fave $25 versions.
By Erin Fitzpatrick
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32 Chic Tops That Will Instantly Command a Second Date
Starting at just $14.
By Ana Escalante
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The French Girl–Inspired Jeans One WWW Editor Claims "Look So Expensive" Are on Sale—Run
How am I just learning about these?
By Nikki Chwatt
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I Shop All Day for a Living—These Are the Coolest Things I've Seen This Month
I can't stop thinking about them.
By Nicole Akhtarzad Eshaghpour
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28 Basics Every Who What Wear Editor Is Gatekeeping From You
The secret's out.
By Eliza Huber