I’ve Done the Research—These Are the 5 Colours French Women Will Stand By in 2025

As a French-obsessed fashion editor, one of the greatest joys of my job is spotting new trends that quietly emerge on the streets of Paris and eventually ripple out to influence wardrobes worldwide.

French women, known for their innate sense of style and mastery of the "undone" look, have a unique way of making even the boldest trends feel effortless. After a recent fact-finding mission that took me to the Instagram accounts of the French style set, I couldn't help but notice a shift in their choice of colour palette. Whilst classic neutrals and monochromatic tones are still very much part of their repertoire, vibrant, saturated hues have stepped into the spotlight, and I'm thrilled to share what I've found.

On the whole, I've noticed them leaning into deeper, richer tones—think bold burgundy, khaki green and striking shades of cherry red. These colours, styled alongside their signature trench coats and tailored trousers, stand out for their ability to feel both luxurious and practical. It's clear that French women have taken a cue from the spring/summer 2025 runways and are incorporating statement colours into their everyday looks, proving once again that Parisian style, whilst about staying true to timeless elegance, also has an eye firmly on what's trending.

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(Image credit: @juliesfi)

The beauty of these colour trends is how versatile they are. Whilst bold, they're easy to integrate into a capsule wardrobe, complementing classic French staples like white shirts, perfectly tailored trousers and structured blazers. What's more, these shades feel modern yet grounded—perfect for a season where many of us are looking for ways to express our style without sacrificing functionality (or warmth). Each colour carries a unique personality, from the intensity of cherry red to the elegance of deep blue, and I'm convinced they'll dominate not just Parisian wardrobes but those around the globe this year.

Below, I've rounded up the five key colours French women will be wearing in 2025. Whether you're looking to update your wardrobe with a single statement item or fully commit to a shade, these colours are set to inspire many a chic outfit.

1. Burgundy

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(Image credit: @leasy_inparis)

juliesfi

(Image credit: @juliesfi)

Style Notes: Burgundy has long been a beloved shade in the French wardrobe, but this year, it's more saturated and striking than ever. It's the perfect hue for those looking to add richness to their look without straying too far from their comfort zone, and it works beautifully in leather or velvet textures, making it ideal for statement tops and accessories. Take your cue from Julie Sergent Ferreri (pictured above) and pair a burgundy knit with matching flats and khaki straight-leg trousers for a warm-toned everyday outfit, or opt for a silky slip skirt in the same hue for evening occasions.

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2. Deep Blue

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(Image credit: @emmanuellek_)

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(Image credit: @tamaramory)

Style Notes: Whenever I write about the colour blue, the iconic words of Miranda Priestly replay in my head: "That sweater is not just blue, it's not turquoise, it's not lapis. It's actually cerulean." This year's deep blue is striking and serene, reminiscent of cobalt waters and twilight skies, and the French have embraced it, choosing cosy knits and coats in varying shades. Deep blue is surprisingly easy to style and pairs well with neutrals like beige and cream. Try a silky blouse tucked into wide-leg trousers or go bold with a full monochrome look.

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3. Cherry Red

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(Image credit: @vikilefevre)

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(Image credit: @aidabadji_)

Style Notes: Imagine a quintessential French wardrobe. Cherry red instantly comes to mind with that iconic combination of a Breton top, black miniskirt, red tights and a beret. Whilst this classic styling remains timeless, French women are giving this striking shade a modern update in 2025 by shifting the focus from clothing to accessories—particularly shoes. If you fancy wearing it in a bigger way though, glossy cherry red makes a statement all on its own, so let it shine with simple silhouettes. Opt for a red tailored blazer over a black outfit, or go for a bright midi dress styled with gold accessories to take you straight into the evening.

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4. Classic Black

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(Image credit: @camillecharriere)

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(Image credit: @annelauremais)

Style Notes: Black never goes out of style, but 2025's take is more luxurious than ever. From high-shine leather to slinky satin, the focus is on texture and depth. Balenciaga and Mugler showcased how black can be reinvented through bold cuts and dramatic fabrics, and the French style set is embracing it wholeheartedly. The key to making black feel fresh is in the details: look for directional cuts, embellishments and tactile textures, just like Anne Laure Mais (above). Her outfit comprising glossy leather knee-high boots, a mesh skirt and a cosy knit feels both contemporary and wearable.

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5. Khaki Green

lenafarl

(Image credit: @lenafarl)

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(Image credit: @sabinasocol)

Style Notes: Khaki is making a strong comeback to the French wardrobe in 2025, but not in the utilitarian way it's associated with. This year, the shade is being reimagined through refined tailoring and altogether softer pieces. French women are embracing this muted yet impactful hue to bring subtle sophistication to their everyday looks, and I know I'll be copying Léna Farouli (pictured above) by adding a soft khaki cardigan to my 2025 outfit roster.

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Junior Branded Content Editor

Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain