I'm a Shopping Director—These Are the 49 Items I'm Into Now


Shopping is my thing. I obviously adore sourcing cool items for my wardrobe, but as I'm the shopping director here at Who What Wear, uncovering gems for you, dear readers, brings me pure joy. That brings me to why we're here today. Yes, I would like you to check out everything I'm into right now.
Below, you'll find my latest edit of chic pieces that caught my attention. The list runs the gamut. You'll certainly find a range of elevated basics to style with existing pieces in your wardrobe. Looking for designer inspiration? I included gorgeous bags, jewelry, shoes, and separates from Chanel, Louis Vuitton, Toteme, Tiffany & Co., Vince, and Coach. Keep scrolling for more.
Chanel's Coco Crush collection is a favorite. This single earring is divine.
Hello, bootcut jeans.
Louis Vuitton's new bag is a certified It silhouette.
This necklace from the Tiffany HardWear collection is a forever piece.
Celine launched 14 additional shades of its cult-favorite lipstick.
Coach's latest sneakers are beyond cool. You can also add charms!

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
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