I'm a Mom of Two Little Ones—30 Chic, Easy, and Reliable Fashion and Beauty Picks I Swear By

Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items.
As a mom of two little ones, I am very familiar with the struggle to summon the energy to have a semblance of a fashion moment. In order to make my morning routine more effective in that regard, I have decided to be more intentional in what I keep on hand in both my closet and beauty bag—the idea being to have a solid set of classic pieces, with some trendy moments mixed in, that I can reach for when getting ready. Including a low-lift selection of beauty products that yield high results in the please-make-me-look-rested department.
With that in mind, I broke down my top fashion and beauty finds of the moment below. Think effortless button-downs, cool jeans, and standout dresses alongside effective skincare, glow-boosting makeup, and other essentials. Keep scrolling to discover and shop 30 chic, easy, and reliable fashion and beauty picks that I swear by as a busy mom.
Fashion
Beauty

Jennifer Camp Forbes is a senior shopping editor at Who What Wear, where she has worked in a variety of capacities including creative director and various editor roles. She’s a well-known shopping expert that’s sought out for advice and insight on the latest trends, outfit ideas, and fashion picks thanks to her thoughtful shopping roundups. Jennifer's lifelong interest in fashion led her to intern at Harper’s Bazaar as an undergraduate. Later, while working towards her masters degree in psychological counseling at Columbia University, she founded two digital fashion publications: Le Fashion and Olsens Anonymous. The popularity of both sites grew and after graduation she decided put her plans to become a therapist aside to pursue a career in fashion.
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