I Shop for a Living—51 Jaw-Dropping Cyber Monday Deals From My 17 Favorite Brands

Model wearing white t-shirt, jeans, and red Almina Concept v-neck sweater, sitting on couch and drinking out of coffee cup.

(Image credit: Almina Concept)

Cyber Monday shopping is officially here, and I’m beyond excited to dive into all the amazing deals. It’s the perfect time to snag some of my favorite items from brands I love, especially with discounts starting at 20% off until the start of December.

What's on my priority buy list, you may ask? Madewell’s classic jeans are calling my name, and I’m definitely eyeing a cozy sweater or two to layer into my wardrobe for the season from one of my go-to knitwear labels, Almina Concept. Nordstrom is always my go-to for chic, classic pieces (hello, fall boots!), and I’m loving the thought of picking up a few timeless items to wear for years to come. Zara’s trend-forward styles are practically begging to be added to my cart, and I know those pieces will elevate my everyday looks. I’m also ready to treat myself to some gorgeous jewelry from Mejuri—its pieces are so versatile and timeless, and I’ve had my eye on a pair of gold huggies for months.

Whether I’m refreshing my wardrobe, treating myself to a few splurges, or getting a head start on holiday gifts, Cyber Monday is the perfect time to score big. Can’t wait to see what I’ll find this year? Scroll through for a spoilery look at everything I'm stocking up on. Let the shopping spree begin!

Btwn The Sheets

In my eyes, 2025 is all about my unlocking my wellness era and, if you know me, it's been a long time coming. Thankfully, one of my favorite lifestyle brands, Btwn The Sheets, is running a massive 25% off site-wide promotion for Cyber Monday featuring some of my favorite small, women-led and POC-founded brands like Jeumont Skincare and Sidia.

H&M

For the H&M Cyber Monday sale, you can expect major discounts on all of your favorite affordable hero items like jeans, slouchy sweaters, and coats. Most items will start at 30% off both in stores and online, and go well into deep-discount territory as the sales go on.

Jenny Bird

As one of the go-to brands for most WWW editors, Jenny Bird is at the top of my list for the best jewelry on the market, period. The Canadian brand, known for its sculptural shapes and classic, lightweight affordable pieces, is offering discounts of up to 50% on various core styles and JB sunglasses, along with 25% off product bundles curated by the team. The promotions run from November 21 up until December 2. It's safe to say my cart is already locked, loaded, and ready to go for when the discounts hit.

Steve Madden

If you're looking to stock up on shoes, here's your chance. Steve Madden already has some early Cyber Monday deals up, but starting November 24, the retailer is offering 30% off sitewide with code FRIDAY until Saturday, November 30.

Aritzia

Every year, I live for the Aritzia Cyber Monday sale. I'm expecting heavy hitters like trend-forward shackets and leather booties to be a part of the promotions, with discounts ringing in the double digits— currently, the sale starts up up to 20% off and heads into the 50% off territory.

Nordstrom

Nordstrom's Cyber Monday sale might be your last chance to snag these pieces at such good prices before the year ends. The sale already started early (huge for my closet, not so great for my wallet!), so you can shop the deals starting now.

SSENSE

Ssense sales are like the cool-girl Olympics. Expect to find discounts on viral designer items from brands like Vivian Westwood, Courrèges, or Jacquemus. The deals are already hitting the retailer, so you can shop some of the best finds from the sale section below.

Reformation

If last year's Reformation Cyber Monday sale was any indication, this year will be stellar. Everything on Reformation's site is marked down by 25%. Run, don't walk, to scheme on everything you're picking up this year.

Revolve

Revolve's Cyber Monday super sale is already live now, with discounts on holiday-ready dresses, miniskirts, and runway-ready accessories rounding off the list of items on discount from the retailer.

Net-a-Porter

It's next to impossible to find designer items on sale. One of my favorite luxury retailers, Net-a-Porter, rarely opts into a sale holiday, so Cyber Monday is the best time to snag one of the designer items you've been eyeing for a few hundred dollars off.

Mejuri

This beloved Gen Z jewelry brand is back and better than ever. If you're looking for gold vermeil and other intro-level jewelry at a great price point, this sale isn't one to skip: Mejuri's Cyber Monday sale will be at 25% off all purchases above $150. The sale officially opens to the public on November 25.

Emi Jay

Gen Z fashion girlies, rise. This beloved claw clip brand usually has a sale every Cyber Monday, so while I'm waiting for the discounts to hit my cart this year, I'm getting a head start by adding all of my favorite hair clips and headbands to my checkout bin.

Free People

Although Free People's Cyber Monday sale might not be open yet, it's already proving to be major. The brand's Very Merry 24-Hour Sale offered 20% off purchases over $250 and 25% off purchases over $500. If that's any indication, the best slouchy jeans and cozy knits will match those same wild discounts.

James Allen

James Allen is having its biggest sale ever this year for Black Friday and Cyber Monday—a whopping 40% off sitewide, including on favorites like diamond stud earrings and tennis bracelets. If you've been looking to splurge on a forever piece this year, look no further. The sale starts early this year on November 13 and runs through December 1.

Almina Concept

This Korean-made, L.A.-based label has got to be one of my favorite small brands ever, so when it has a sale, I'm all in. Almina Concept is offering up to 25% off sitewide with the code ACTHANKSYOU24.

Madewell

Madewell's Cyber Monday sale is here and better than ever, with the retailer offering up to 50% off its classic jeans, sweaters, and cozy tops that I'm stocking up on this year. You can enter code MADEBETTER at checkout to unlock the savings.

Foot Locker

If you're as much of a sneaker fanatic as I am, Foot Locker is coming in clutch with the Cyber Monday deals. Starting November 24, the retailer is offering up to 50% off top brands like Nike, Adidas, and more. If you've been waiting for a chance to copy Bella Hadid's street style sneaker looks, this is your sign.

Assistant Shopping Editor

Ana Escalante is an award-winning journalist and Gen Z editor whose work ranges from dissecting size inclusivity at fashion week to discussing how American Girl Doll meme accounts are the the answer to society's collective spiral. She's covered it all: Queen Elizabeth II's corgis, Roe v. Wade frontline protests, and the emergence of jorts (or jean shorts for the uninitiated). At Who What Wear, Ana is responsible for delivering smart, insightful, personality-driven shopping guides and trend features for a digital-first generation.Before joining Who What Wear, Ana was Glamour magazine's editorial assistant, where she focused on daily news and special packages, including leading the brand's 2022 Met Gala coverage. For more than half a decade, she has covered style, beauty, and digital culture for publications such as Paper magazine, Harper's Bazaar, Vogue Japan, and Allure, among others. Ana has been called a rising star in media by publications such as Nylon and Teen Vogue. (Her mother, meanwhile, calls her "the coolest person" she knows.)