This Is the Only Material Europeans Love More Than Linen in the Summer

Paris-based model and content creator Leia Sfez wearing a white poplin button-down shirt with a Gucci Horsebit bag and black shorts walking in the summer.

(Image credit: @leiasfez)

When it comes to summering in Europe and wanting to look like a local, linen is often the material you think of first. That makes sense—the billowy fabric is very Talented Mr. Ripley and Call Me By Your Name. And while lightweight linen dresses, shirts, pants, and skirts are certainly warm-weather staples across Italy, Spain, and France, they aren't the only frequented options for staying both physically and aesthetically cool when the temperatures peak in said countries come June, July, and August. In fact, there's one other material that might be even more trusted by Europeans during the summer months than linen: cotton poplin.

Like linen pieces, a cotton poplin blouse or pair of trousers is guaranteed to be extremely breathable and lightweight. Plus, if you pick a soft color like white or pastel pink or blue, you'll benefit from the fact that lighter colors reflect most of the sun's wavelengths, keeping them from heating up throughout the day. Linen, however, tends to wrinkle—like, immediately—whereas the tightness of the weave of cotton poplin makes it practically wrinkle-proof. It's no wonder then that so many brands (and chic European passport holders) are choosing the latter breezy fabric option for the summer season ahead.

Below, shop the only material Europeans love more than linen this time of year in the form of dresses, skirts, and more.

Cotton Poplin Tops

Cotton Poplin Dresses

Cotton Poplin Skirts

Cotton Poplin Pants

Cotton Poplin Shorts

This story was published at an earlier date and has since been updated.

Senior Fashion Editor

Eliza Huber is a New York City–based fashion editor who specializes in trend reporting, brand discovery, and celebrity style. She joined Who What Wear in 2021 after almost four years on the fashion editorial team at Refinery29, the job she took after graduating with a marketing degree from the University of Iowa. She has since launched two monthly columns, Let's Get a Room and Ways to Wear; profiled the likes of Dakota Fanning, Diane Kruger, Katie Holmes, and Sabrina Carpenter for WWW's monthly cover features; and reported on everything from the relationship between Formula One and fashion to the top trends from fashion month, season after season. Eliza now lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, running in Central Park, and scouring eBay for '90s Prada and '80s Yves Saint Laurent.