PSA: I Build My Entire Winter Wardrobe Around These 4 Shoes From Clarks —Here's Why
Sponsor Content Created With Clarks
Winter is the season that makes me rethink everything in my wardrobe. As the temperature drops and the days grow shorter, each piece I wear needs to meet a new set of standards. My closet undergoes a full transformation: lighter layers are swapped for knitwear, and sandals and trainers make way for cold-weather-ready boots and structured flats. Every detail matters, but this season, I've come to realise that shoes are the foundation of every look. They don’t just finish off an outfit—they define it. And in winter, when outfit options can feel limited, the right shoes become even more essential.
That's where Clarks comes in. Known for decades as a trusted name in footwear, Clarks has been a staple in many wardrobes, including my own. This season, it's brought a refreshing mix of nostalgia and modernity to my style lineup. I've always been a creature of habit with shoe brands, but Clarks is becoming a major player in my winter capsule wardrobe once again. The brand's recent collections have impressed me with everything from the modern takes on classic silhouettes to unexpected collaborations—let's just take a moment to appreciate the collab with Martine Rose, which infused Clarks with a high-fashion edge. It's brands like this, with such iconic designs as the Wallabee and Desert Boot, that make winter styling feel inspiring again.
For me, Clarks' appeal lies in its shoes being designed for real life, not just for looks. I've lost count of the number of times I've braved a night out in shoes that left me hobbling home, so now I refuse to compromise on comfort. That's where Clarks nails it. The styles I've been drawn to in recent years strike a balance between comfort and style, with designs that are wearable from day to night. The brand's newest winter-ready options have been an instant fit in my wardrobe: chic, practical, and endlessly versatile. I've found myself turning to them on repeat for everything from casual days to festive events, which is something I never thought I'd say about shoes this comfortable.
This season, I made it my mission to build my winter wardrobe around four staple pairs from Clarks—each bringing something unique and essential to my lineup. From versatile flats to statement boots, each pair adds personality and purpose, making winter dressing feel fresh and effortless. Instead of relying on one go-to shoe, I've curated options that adapt to everything from office days to holiday gatherings. These four pairs have quickly become my winter capsule essentials, anchoring each outfit with style and practicality.
Style Notes: For those busy errand-running days, I reach for my Stara Walk Trainers. I styled them with black flared jeans, a white tee and a red cashmere sweater draped casually over my shoulders. The red sweater and sneakers offer just enough colour to keep the outfit feeling lively without losing its minimalist appeal. Paired with gold jewellery and a mini shoulder bag, this look is equal parts sporty and polished, making it perfect for ticking off to-do lists in comfort. The Stara Walks are the kind of trainer that feels less like a sports shoe and more like a wardrobe essential, lending a pop of personality without going over the top.
Style Notes: When it's finally time to wind down after a long work week, the Fawna Lily Flats are my choice for a low-key girls' night. They have a timeless feel that pairs beautifully with cosy textures, so I styled them with a beige knitted skirt and matching V-neck jumper layered over a white crew-neck tee. To keep it cohesive I added a soft suede bag in a similar beige tone. The flats strike the right note of easy timelessness without being too dressed up, and they're versatile enough to keep up with a casual vibe.
Style Notes: Winter wouldn't be winter without a few festive parties, and my Edina Up Boots have quickly become my favourite footwear choice for these occasions. I paired them with black silk trousers and a bouclé jacket for a chic, monochrome look that's office-party-approved. The sleek ankle-height cut of the Edina Ups gives an understated sophistication that works beautifully with the luxe fabrics in this outfit. I topped it off with a silver chain shoulder bag, which adds just enough sparkle to keep the look festive but not overdone. These boots not only bring a cohesive, polished vibe but also have a sturdiness that feels practical for any winter soirée.
Style Notes: The Morzine Top Boots have become my go-to for weekend brunches and catch-up dates. These boots exude just the right balance of relaxed yet put-together energy, making them a standout choice for any off-duty look. For Sunday brunch, I styled them with an off-pink frill blouse, mid-wash, straight-leg jeans and a black tote bag. To complete the look, I added oversized sunglasses, leaning into a slightly retro vibe. These boots give the outfit a laid-back sophistication, and their structured silhouette adds an edge to the more "feminine" details of the blouse and accessories. It's an outfit that feels classic and cosy yet very in-the-know, with the boots standing out as the real statement.
Each of my Clarks picks has brought something fresh and essential to my style, making me actually excited for winter dressing. I recently mentioned to my sister that the shoes she’d been admiring on me were from Clarks, and she was genuinely impressed. She even commented that Clarks had been her favourite brand for Mary Janes back in school, but now she loves that they're creating such chic and timeless designs for every occasion. I have a feeling the fashion crowd is about to catch on in a big way, too.
Humaa is the Junior Branded Content Editor at Who What Wear UK, where her expertise lies in paid for and affiliate stories for beauty and fashion brands. Humaa has a BA Hons degree in English literature and previously held editor roles at British Vogue and Marie Claire US. Most recently she moved over from the Who What Wear US Branded Content team to join the UK title to help build out the team on home ground. She is a September baby and though does not believe in astrology, cannot deny that she is a Virgo through and through. When she's not trying to poke a hole through her credit card on a daily basis, because of her job writing many, many shopping stories, you can find her making her way through her Kindle Unlimited TBR list–spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain