Welcome to Who What Wear UK’s Luxury News Bulletin, a monthly roundup of anything and everything happening in the world of luxury. Whether it’s a covetable collaboration between two leading design houses, an anticipated new store or a five-star resort opening on the other side of the world, you can bet that if it’s on our radar, we’ll make sure it's on yours too. Stay tuned…
Hello! Welcome to the latest instalment of the Who What Wear UK Luxury News Bulletin. March has been a hugely busy month as per, with fashion month making a big impact on our editor's diaries (shows! Press days! Dinners!) at the beginning of the month, and now that we enter spring, there's so much to look forward to. For example, it's a great month for wellness and beauty—with new spa menus in Paris via Dior, as well as the first spa on rails in the UK. Celine has launched its highly anticipated Pilates collection and, if you ever missed some of Jacquemus' signature pieces over the last 15 years, you may have a shot at getting it again. Adding to this, By Rotation has welcomed an all-new bridal suite to its House of ByRo pop-up in Mayfair, London, which is great for those getting married or attending several weddings this summer. It’s been a busy few weeks in fashion, beauty and lifestyle, so scroll on for everything you need to know.
DURAN LANTINK WINS THE INTERNATIONAL WOOLMARK PRIZE
Exciting news in the fashion world—Duran Lantink has just taken home the 2025 International Woolmark Prize, while Pieter Mulier scored the inaugural Karl Lagerfeld Award for Innovation for his stunning wool creations at Alaïa. The winners were revealed in Milan during a live event, which was creatively directed by IB Kamara and judged by a dream panel, including Donatella Versace herself. It's safe to say that wool is having a major moment!
GUCCI HOSTS EXCLUSIVE DINNER IN PARIS
Gucci just gave Paris the ultimate fashion-meets-art moment with an intimate dinner celebrating its Keep It Gucci: The Art of Silk campaign. Co-hosted by Julia Garner, the evening was all about the House's rich silk heritage, with a dreamy campaign shot by Steven Meisel setting the tone. Held at the exclusive Hôtel de Maisons, the night featured a menu by Gucci Osteria da Massimo Bottura, bringing a taste of Italy to the heart of Paris. Plus, with the launch of a new Assouline coffee table book and the 90 x 90 project reinterpreting archival silk prints, Gucci is proving once again that timeless craftsmanship never goes out of style.
The full campaign is online now at Gucci.com.
FENDI CELEBRATES THE BAGUETTE AND PEEKABOO
Fendi fans, get ready—there's a new project putting the brand's most iconic bags back in the spotlight. FENDI FOR YOURSELF is all about celebrating individuality and personal style, with two short films dedicated to the Baguette and Peekaboo. The first stars everyone's favourite TikTok 'Baker in a gown' Nara Aziza Smith alongside model Jordan Daniels, while the second sees global girl group KATSEYE (of Netflix’s Popstar Academy fame) bring their own attitude to the mix. Consider this the ultimate reminder of why these bags remain forever classics.
The short films are available to watch on Fendi.com.
CELINE PILATES COLLECTION LAUNCHES
Fitness lovers, rejoice! Celine’s much-anticipated pilates collection has launched, and, as expected, it’s very chic. Combining Celine’s luxury craftsmanship with functionality and athleisure, the edit includes a series of workout accessories, including a skipping rope, a cork yoga mat and block, kettlebells and weighted straps—for those looking to up their exercise regime, this is the answer. The collection also includes athletic womenswear, with leggings and a crop top, as well as the brand’s now-iconic low lace-up sneaker and a large Triomphe canvas gym bag, all adorned with the Celine monogram.
The collection is already available to shop on Celine.com.
BY ROTATION OPENS A BRIDAL SUITE IN LONDON POP-UP STORE
ICYMI: Rental platform By Rotation opened a pop-up space (aptly named the ‘House of ByRo’) on Mayfair’s Brook Street in January. However, just in time for wedding season, it has welcomed a dedicated bridal suite for not only brides-to-be, but with all their party in mind—be it bridesmaids, mother-of-the-brides, wedding guests et al. Prices start at just £9, and the suite has accessories as well as ready-to-wear suitable for different types of weddings and wedding events and other special occasions. Brands include 16Arlington, Taller Marmo, Roksanda and Victoria Beckham, and those that book an appointment will be welcomed with a rail of bespoke rental options tailored to their request. House of ByRo is open until June, and appointments can be made here.
House of ByRo, 31 Brook Street, London, W14 4HF
DIOR SPA PLAZA ATHÉNÉE INTRODUCES WELLNESS MASTERCLASSES
Hotel Plaza Athénée in Paris is further enhancing its commitment to wellbeing by introducing a series of masterclasses at the Dior Spa Plaza Athénée with Dior. Four classes led by wellness experts will be hosted—one in March was hosted by Elle Macpherson, founder of WelleCo, which explored women’s vitality and aging well, and the future three events will be in June September and December, with nutritionist Rose Ferguson, Arrae founders Siff Haider and Nish Samantray, who will discuss gut-brain health and the D-Waves treatment and finally Hadda Ahrim, the facialist and Dior Wellness Expert who will present the Kobi-Dior facial treatment.
Hotel Athénée, 25 Av. Montaigne, 75008 Paris, France
LOEWE LAUNCH CRAFTED WORLD: JONATHAN ANDERSON’S LOEWE
To celebrate the 10 year anniversary of Jonathan Anderson’s tenure as creative director at LOEWE, the house has launched Crafted World: Jonathan Anderson’s LOEWE, a large-format monograph that serves as a visual retrospective of his work and impact on the brand. The book sees full-bleed photography of iconic designs, campaigns, catwalk architecture and store interiors as well as works of art and craft, and informal behind-the-scenes moments from the past ten years. The book is introduced with a foreword by Zadie Smith as well as interviews and intimate conversations with stylist Benjamin Bruno and LOEWE friends and artistic collaborators.
Few editions of the book are now available in selected stores.
JACQUEMUS CELEBRATE 15 YEARS WITH ‘LES 15 ANS’ COLLECTION
To celebrate its 15th year, Jacquemus is bringing back some of its most iconic designs over the years in a capsule collection; Les 15 Ans. Featuring a re-edition of the brands most-loved (and most viral) pieces and collections, each of the archive creations will be re-made to suit the brand’s craftsmanship credentials of today. The house’s signature designs and techniques will be easily recognised, with draping, graphic polka dots and stripes as well as the blend of inspiration and silhouettes from the ‘50s couture and ‘80s high fashion.
These re-edited pieces are available now in all Jacquemus boutiques, online and with selected retail partners worldwide.
BELMOND TRAIN WELCOMES ITS FIRST SPA ON RAILS
Britannic Explorer, the Belmond train running throughout England and Wales, is launching its first spa on the rails with beauty brand Wildsmith. The exclusive wellness suite, which will be on board the train and housed in one of the 10 carriages, will debut in July 2025 and feature a curated treatment menu that is inspired by the journey. The treatments will centre on five bespoke experiences with mindfulness, grounding techniques and personalised reflection at its core and will ensure complete relaxation and revitalisation whilst aboard.
BURBERRY ANNOUNCES THE BURBERRY GALLERY, IN PARTNERSHIP WITH THE V&A
Burberry and The V&A Museum will be partnering to transform the Fashion Gallery in South Kensington, which will open as The Burberry Gallery in 2027. This multi-year collaboration will see the two London institutions—both of which are icons in fashion, culture and art—will come together with their shared legacy of heritage, creativity and innovation, to support young and emerging, as well as established talent in the fashion and art world. Whilst the (former) Fashion Gallery will close on 4 May, Access to the V&A’s world-class fashion collection continues to be available at V&A East Storehouse, opening 31 May 2025, and online at vam.ac.uk.
