I Spent the Day People Watching at Designer Stores in Europe—I'm Copying These 7 Outfits

I strive to reach a point where I’ll dress casually to make a designer purchase, but unfortunately, I’m not there yet. Buying designer goods for me means getting dressed up, saying yes when offered champagne, and making myself feel like a princess along the way. I am currently stationed in Barcelona for a few weeks of observing the culture, and of course, one of my first stops to do so had to be some of my favorite designer boutiques. With short trips to Germany and Andorra during my time here as well, I've had a wide array of experiences, and I have many observations to share. I stationed myself in Passeig de Gràcia (a luxury shopping street in Barcelona) and took it all in.

Among designer shoppers, there couldn't be more of a diverse array of personal style to be found. With Barcelona being such an international city, there were people from all over the world—some dressed formal and some in casual looks. My favorite outfits were the ones that felt like an elevated approach to a laid-back off-duty look. Below, find seven outfits that I want to copy and paste off of the luxury shopping clientele ASAP.

striped shirt + skirt — what women wear while shopping in europe

(Image credit: @vikilefevre)

Even though this clothing item couldn't be more casual, something about an oversize tee has an elevated appeal to me. I saw a shopper in a boutique wearing these staples, and it couldn't have felt chicer.

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maxi dress + sneakers — what women wear while shopping in europe

(Image credit: @oliviamarcus)

I've always thought of a white or black maxi dress as an essential purchase because of the versatility it can bring. I like how this one has a bit of a twist with the lace trim. Pack this in your suitcase to have the appeal of the luxury shoppers you surround yourself with.

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white shirt and capris — what women wear while shopping in europe

(Image credit: @nlmarilyn)

Capris are officially back in full force, and I loved seeing European women prancing around from store to store Carrie Bradshaw–style in these. They just might be the perfect thing to wear in the heat of summer.

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striped skirt + linen blazer — what women wear while shopping in europe

(Image credit: @lefevrediary)

Some of the best styling moments happen when someone creates an unexpected outfit combination with two pieces that don't exactly come to mind as a match for each other. In this case, a striped skirt and cream blazer make a surprisingly good match.

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activewear set + large tote — what women wear while shopping in europe

(Image credit: @emilisindlev)

It's a very L.A.-girl move to shop in a workout set, and I saw very little of that since I began spending time in Europe, but every once in a while, I'll see someone doing it right. There are active sets like this one that feel elevated and are still just as comfortable. The right accessories will dress it up.

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bermuda shorts + button down shirt — what women wear while shopping in europe

(Image credit: @sylviemus_)

Similar to capris, Bermuda shorts have also taken over this summer, and there's no denying it. A silk button-down feels like the ultimate Euro-girl staple, so I highly recommend styling yours with it.

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halter top + white pants — what women wear while shopping in europe

(Image credit: @tylynnnguyen)

When you invest in a good tank top, it will do wonders for you. I went shopping in Germany during my time abroad, and this look would be 100% accepted there.

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Associate Editor

Sierra Mayhew was always destined to work in fashion, but she didn't know it at first. Growing up with no choice but to wear a rotation of school uniforms and activewear, her love for fashion really blossomed when she moved away for college and was able to finally define her very own personal style. Shortly thereafter, she interned at Elle magazine and instantly knew that editorial was for her. After graduating from the University of Notre Dame, she worked for ShopBazaar, contributing regularly to Bazaar.com, and finally made her way to Who What Wear, where she is an associate editor. When she’s not working, you can catch her always trying to catch a flight, rollerblading through New York City traffic, or exploring the latest luxury vintage boutique.