The Hot List: 35 Designer Buys Everyone Is After

A collage of celebrity, influencer, and product images featuring the most-wanted luxury buys of winter 2025.
(Image credit: @pieter_mulier; @looxlikecarrie; Phoebe Philo; @stephaniebroek; Backgrid; @nlmarilyn; Net-a-Porter)

Rejoice: The spring/summer 2025 collections are beginning to land in stores, and there's so much to discuss. Now that the spring and pre-spring looks are making their way into our carts and even onto the street, it's time to report on what is actually resonating in the wild. Let's face it—not everything we loved on the runway will translate into practical items worthy of our already-maxed-out closets.

We may have dissected the runways months ago, but now, we're actually observing which items are becoming popular and buzzy IRL, and we're pleased to say that there are a number of pieces that have managed to break through as *the* ones to know. Whether it's Alaïa's new Le Teckel Clutch that all our editors are obsessing over, the powder-pink Khaite miniskirt that could be the first It piece of the new-season color trend, or the gorgeous leopard-print pony-hair coat that we recently spotted on Nara Smith in NYC, the most buzzed-about luxury items are set to define the season at hand, if not 2025 as a whole.

Here, we've put together our master list of the pieces that are making their mark on style right now. These are unquestionably the items that have everyone talking.

Senior Editor

Anna is an NYC-based senior fashion editor who has been a member of the Who What Wear team for over seven years, having begun her career in L.A. at brands like Michael Kors and A.L.C. As an editor, she has earned a reputation for her coverage of breaking trends, emerging brands, luxury shopping curations, fashion features, and more. Anna has penned a number Who What Wear cover interviews, including Megan Fox, Julia Garner, and Lilly Collins. She also leads the site’s emerging travel vertical that highlights all things travel and lifestyle through a fashion-person lens.