Suddenly, the Chicest People I Know Are Shopping the Olive-Green Bag Trend

published 21 September 2024

This autumn, a fresh colour trend is coming to the fore, and its earthy tones have me hooked. A palate cleanser to the black and grey bags that typically dominate this time of year, autumn's olive-green bag trend is on the up right now. Intrinsically appealing—olives are, in my opinion, one of the tastiest foods out there—this colour is inviting on so many levels. Naturally versatile, the rich green shade styles well with a broad palette of deep hues whilst contrasting nicely with brighter shades such as pink and yellow.

Adding dimension in a wearable way, olive feels fairly muted—almost akin to a neutral—making it easy to style with most autumn outfits. It's no surprise that the colour is coming through heavily this season, as the runways predicted its revival for autumn back in February. Showcasing olive looks en masse, brands including Burberry, Ferragamo and Ulla Johnson gave the underrated shade the love it deserves. Just as chic as the burgundy and brown we're seeing so much of, olive green is perhaps the most directional of the bunch, which is why fashion people are so drawn to it.

Already all over my Instagram feed, the emerging handbag trend is ready to be snapped up in stores. Cropping up across H&M, Reformation and Sézane, as well as at Loewe and Bottega Veneta, the olive-green bag trend is rivalling its black and brown counterparts this autumn.

Whether bobbing in my martini or sitting in my wardrobe, I'll always be into olive. If you're also inclined, read on to discover the best olive-green bags to shop this September.

SHOP OUR EDIT OF THE BEST OLIVE-GREEN BAGS:

Arket

Suede Tote Bag in Khaki Green

Style with a brown layer for a rich, earthy look.

H&M

Shoulder Bag in Dark Khaki Green

The perfect size for your daily essentials.

Loewe

Medium Flamenco Clutch in Dark Khaki Green Nappa Calfskin

This also comes in nine other shades.

Bottega Veneta

Mini Wallace in Kaki

This also comes in a slightly smaller size.

Reformation

Medium Vittoria Tote Bag in Leccio Suede

Suede is the fabric of the season.

Arket

Suede Crossbody Bag in Khaki Green

Wear this across the body or as a shoulder bag.

AllSaints

Half Moon Leather Shoulder Bag

This features an adjustable strap so you can adjust the length to your preference.

Sézane

Farrow Bag in Khaki Crocodile

The pretty bow detailing gives this an elevated edge.

Explore More:

Natalie Munro is Who What Wear UK’s news writer. Having worked in the fashion industry since her time at university—where she obtained a BA in Journalism from University of the Arts London, Natalie's experience spans journalistic and styling roles. In the early stages of her career Natalie predominately worked on editorial shoots for fashion publications such as British Vogue, Vogue Ukraine, AnOther Magazine and Elle UK, before moving into journalism roles.

On completion of her degree she interned in the editorial team at British Vogue and later went on to freelance for the publication. Here, she developed her interest in reporting on the latest fashion news and trends. Inspired by the dynamic nature of the industry, Natalie went on to write for other lifestyle and fashion brands and publications before taking on the role as News Writer for Who What Wear.

With an interest in uncovering the latest fashion trends, Natalie takes a leading role in identifying news for Who What Wear UK. Focusing on trends on and off the runway, as well as street style and celebrity fashion, Natalie reports on a daily basis, ensuring that she remains ahead of the trends. Natalie also creates content for Who What Wear’s social channels including TikTok and Instagram on a weekly basis.