6 Major Handbag Colour Trends We're Buying This Season and Carrying Forever

If you're anything like me, a handbag isn't something you purchase all too often. Unlike ready-to-wear pieces or even shoes, handbags don't demand a continual seasonal refresh, and whilst there may be some exciting trends that catch your eye, a classic piece will be a loyal companion for years to come, no matter the season or occasion. That being said, finding a new favourite handbag is a reward like no other, and who are we to deny ourselves that pleasure? Especially when the new-season styles are just so good. And whenever I'm beginning a search for a new handbag, I always start by focusing on one key element: the colour.

@ brittanybathgate wearing a brown Neous bag

(Image credit: @brittanybathgate)

In the world of handbags, you can always trust that certain classic colours will come back to the fore of trends, which is great news, as you can invest in a style now and be confident you'll get plenty of wear out of it for years to come whilst remaining very on-trend. From my inspection of Instagram and runway snaps, it looks like this season's classic colour favourites include ultra-luxe hues like cream, deep browns and the all-time favourite, black.

If you're looking to be particularly on trend and break away from the core classics, there are options for you, too. Top of the list? Burgundy. This rich, warm red is perfect for an autumn colour palette and is undeniably dominating the accessories world this season.

Whatever your colour match, scroll on for some autumn handbag inspiration along with my edit of some of the best options, whether you're working with a high-street or designer budget.

Influencer wears a brown suede bag.

(Image credit: @taffymsipa)

1. Deep Brown

@annabelrosendahl wearing a brown bag with leggings and jacket

(Image credit: @annabelrosendahl)

Style notes: Brown is a colour that exudes effortless elegance, and feel particularly appropriate for autumn wear. This year, deep, rich hues are the most on-trend browns to go for, whether you opt for a slouchy suede tote or a glossy, neat shoulder bag.

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2. Burgundy

@monikh wearing a woven red leather back with shirt and trousers

(Image credit: @monikh)

Style Notes: Burgundy is without a doubt the colour that every fashion lover is lusting after this season. Forget the cherry red or the tomato hue—it's this rich, purplish red that is the one to seek out.

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3. Cream

@anoukyve wearing a cream bag with trousers and coat

(Image credit: @anoukyve)

Style Notes: Move over optic white—cream is the tone of the season. It may not be the most convenient colour (scuff it at your peril) but that's just part of the reason it makes any outfit look extra polished.

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4. Green

@camillecharriere wearing a green bag with black capri pants and heels

(Image credit: @camillecharriere)

Style Notes: Green is a handbag colour that keeps coming back into trend circulation, and for good reason. This season, the top green hues are earthy versions—think forest green or khaki, in sleek leather or ultra soft suede.

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5. Black

@femmeblk wearing a black with skirt and top

(Image credit: @femmeblk)

Style Notes: It's hardly a surprise, but black is undoubtedly a top hit in the world of handbag colours, and this season is no different. From day to night, a black handbag will be your most loyal accessory, guaranteed to go with pretty much every outfit.

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6. Animal Print

@daniellejinadu holding a zebra print bag

(Image credit: @daniellejinadu)

Style Notes: Can't settle on one colour? Lean into another top autumn handbag trend: animal print. While there are plenty of options to choose from, it's clear that leopard print and zebra stripes are the most popular patterns for this season.

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Freelance Fashion Editor

Jess Kelham-Hohler is a freelance writer, editor and content strategist. She has been a contributor for Who What Wear UK since 2023. Currently based in London following six years in Washington D.C. and New York, she was previously the Digital Editor for Soho House & Co, an international group of private members’ clubs for creatives. She has interviewed a range of artists, creators and more, including Alighieri founder Rosh Mahtani, photographer Misan Harriman and fashion editor Lindsay Peoples Wagner. Today, she writes primarily about fashion, travel and culture for various publications, and has worked as a copywriter and content strategist for brands such as Belstaff, Olivela and Equinox.