My Job Is Finding Expensive-Looking High Street Buys—27 H&M, Zara and Mango Winter Pieces You Need to See

I can't be the only one who can't quite believe we're already in November. The darker days have become a normality, the cool winter breezes have settled in, and in response, our wardrobes are working harder to juggle staying warm and staying chic. Thankfully, the new month declares the arrival of the winter collections, so if your wardrobe needs a little support in acclimatising to the new temperatures, you're in for a treat.

Collage of H&M, Mango, Zara Winter Buys

(Image credit: Who What Wear UK)

On my daily scroll of the new-in sections I found myself drawn to three brands in particular. H&M, Zara and Mango have stocked their digital shelves with winter heroes, all of which are ready to see us well into 2025. Taking the necessary warming compositions alongside sleek design and timeless silhouette is something that this trifecta of high street stores does with ease, and this season there's even more of an expensive-looking feel to these affordable buys.

From knitwear to outwear, gloves to handbags, this is a refined edit of the very best winter pieces from the high street brands. You'll find classic neutrals ready to blend in with your timeless collections or even bolster bolder prints. Soft knits are primed to take on the chill whilst maintaining a polished edge, and of course some stellar footwear to ensure we put our best foot forward over the coming months. Whilst each brand has its own feel for the winter collections, they all have a focus on quality and elegance this season. Look to the sumptuous alpaca-blend fabrics at H&M, the sharp pleating of Mango's tailored trousers, or the soft draping of Zara's midi dress and you'll see that the pieces below are as considered as they are timeless.

To save you time, patience and scrolling, here are the 30 best winter buys from Zara, Mango and H&M.

SHOP THE MOST EXPENSIVE-LOOKING WINTER BUYS FROM ZARA, H&M AND MANGO:

ZARA

H&M

MANGO

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Florrie Alexander
Acting Affiliates Editor

Florrie embarked on her fashion journey while studying French and History at university. Whilst studying in Aix-en-Provence, she began to write her dissertation on the history of fashion and the influence of Haute Couture, and landed her first role at Harper’s Bazaar. Following this, she interned for various publications including Elle, Grazia and Marie Claire before joining the fashion team at Conde Nast Traveller. There, she contributed to international photoshoots, styled pages and covers, and produced engaging digital content.

During a freelance period, Florrie honed her skills in editorial work in various digital and print publications including Vogue Italy and Departures magazine, as well as styling e-commerce photoshoots and personal shopping. Florrie actively pursues an in-depth understanding of fashion and jewellery, and after styling a jewellery cover shoot at Conde Nast Traveller chose to complete the De Beers Diamond Foundation course. Florrie first joined Who What Wear UK as a freelancer before becoming the Commerce Writer, blending both editorial and commercial content. Now, as the Acting Affiliates Editor, she monitors current trends, new-in styles, wardrobe heroes and how best to style them. In her downtime, Florrie can be found in her hometown of London, usually with a coffee in hand.