The Most Expensive-Looking Affordable Dresses, According to a Stylist
I don’t have many skills—l’ve learnt to leave the cooking and sporting activities to the experts—but as a stylist of almost 10 years, I am good at spotting a really good wardrobe hero, particularly when it comes to dresses. I’ve made it my personal mission as an editor here at Who What Wear to hunt down the very best styles to share with you.
Jess wears a beautiful & Other Stories dress.
I love dresses as much as the next person, after all. They’re the gift that keeps on giving in our wardrobes as the most versatile, all-in-one outfits you can rely on for a multitude of occasions. Of course, this means they’re worth investing in, and a special designer dress will never let you down. But after years of analysing both designer and affordable collections, I’m also of the opinion that you don’t have to spend thousands to get a beautiful, expensive-looking dress you’ll wear again and again.
Right now especially, our favorite retailers have some incredible premium styles that could easily pass for designer. You know, the kind of dresses people stop you in the street to ask about. As the summer sales come to an end and the new collections are starting to trickle in, there’s a whole new wave of standout frocks waiting to be discovered. So below, I’ve curated an edit of the very best, most expensive-looking ones in my expert opinion. My advice? Don’t hang around on the ones you love most, if I’ve learnt anything in my career, it’s how fast a great dress sells out and how disappointing it is when you miss it. Keep scrolling to shop.
Shop the Most Expensive-Looking High-Street Dresses
I'm obsessed with the dainty rhinestone detailing on this LBD.
Something about this chocolate brown looks so expensive to me.
There are only a couple of these left in stock, but keep an eye out for restocks!
No one will believe this dress is under £30.
I recently spotted a very glamorous woman wafting down the street looking amazing in this, so I had to include it.
Brown polka dots are eternally chic. Just watch Pretty Woman for confirmation.
The subtle lace detailing on this dress makes it look way more expensive than it is.
The black version of this has already sold out, and I'm sure this elegant number is next to go.
This is the most-wanted Free People dress right now and for good reason.
Up Next: 5 Simple Items That'll Trick People Into Thinking You Spent a Lot on Your Outfit
This post originally appeared on Who What Wear UK.
Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.
Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.
Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.
When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.
Emily is currently on maternity leave.