This Is One of Our Favourite Little-Known Outlets to Find Fashion for Less

Sponsor Content Created With eBay

One of our favourite things to do here at Who What Wear is use our hours of research (i.e., deep-diving into the world of online shopping) to discover lesser-known destinations for great fashion finds. Our most recent discovery may come as a surprise to some, given that eBay has been around for quite some time (since 1995 actually, just to make us all feel old) and is largely known for selling a huge range of things, from great second-hand furniture to electronics and even cars. 

For the last couple of seasons, though, we’ve been rediscovering eBay as a fashion destination. Since the rise in second-hand shopping within the industry, it’s been one of our growing favourites for snatching up amazing pre-loved and vintage finds. Unfortunately, these are all often one-off pieces that fly off the site faster than we can share them with you. Now, however, eBay is going one step further for us fashion-lovers and have just launched a fresh new Brand Outlet

This includes over 150 brands, from high-street favourites like New Look and Dorothy Perkins, sportswear brands like Nike and Adidas and designer names from Dolce & Gabbana to Acne Studios, all with up to 70% off. Let’s be clear—this isn’t your usual out of season cast-offs. The edit is full of classic investment pieces for so much less, like cashmere jumpers, leather jackets and Dr Marten boots, as well as the most up-to-date trainer styles and on-trend midi dresses, and that’s just touching the surface. These are items you'll want to buy today, but still want to wear for years to come. 

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(Image credit: Stylestalker)

So whilst there are a growing number of options for shopping secondhand online, eBay is coming to the fore as the online destination for outlet fashion, something that is relatively new to the e-comm world. Not only is it a lesser-known way to discover fashion for less, but it’s also another great way to reduce the number of surplus clothes in the fashion economy. 

Keep scrolling to shop our favourite items from the new outlet, with some amazing discounts. You can thank us later. 

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Emily Dawes
Affiliate Editor

Emily Dawes is an editor, stylist and writer with over 12 years in the industry. Known for impeccable taste, our readers trust her advice, especially in her top-selling column, expensive-looking high street buys. Working for Who What Wear UK since 2020, Emily has been a contributing editor, branded content editor and affiliate editor. Now, as senior shopping editor, she leads the e-commerce content strategy. After obtaining a BA in English and American Studies from Nottingham University, Emily interned at The Mail on Sunday’s YOU. As the magazine’s fashion editor, she managed the fashion team and travelled the globe to style and direct fashion editorials and celebrity cover shoots. As a freelancer, she styled Grazia cover shoots, developed brand marketing and content plans and worked with VIP clients including Elizabeth Day.