We Redesigned Our Makeup, Hair, and Skin Routines Using Drugstore Products Only

Courtney Higgs is my other WWW beauty editor half, and we have eerily similar taste in almost everything under the sun. Our Zodiac signs are supremely compatible (she's a Cancer, and I'm a Taurus), and honestly, the only thing we've disagreed on lately is our preferential candy bar—she's team Snickers, and I'm team Twix. Another major similarity that's actually worth talking about given the nature of our jobs as beauty editors? Our unabashed, ridiculously expensive taste in beauty products. I don't want to call us beauty snobs, per se, but we definitely swing upscale and spendy where our favorite brands and products are concerned. And we're far more likely to talk your ear off about a $50 lipstick we're obsessing over than a cleanser from the drugstore. 

However, as much as we love the allure of investment-worthy formulas, we also know there is plenty of beauty product gold to be found at the drugstore, and lately, we've been sprinkling in a few super-effective yet low-budget favorites among our bottles of SkinCeuticals, Oribe, Tatcha, and more. (In some cases, we've swapped them altogether!) To provide you with a quick glimpse, Courtney and I are each sharing five expensive hair, skin, and makeup staples alongside the less expensive drugstore dupes we use and recommend. Keep scrolling!

Courtney Higgs, Associate Beauty Editor

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(Image credit: @court_higgs)

The Splurge: Curl Cream

The Save: Curl Cream

The Splurge: Liquid Eyeliner

The Save: Liquid Eyeliner

The Splurge: Concealer

The Save: Concealer

The Splurge: Vitamin C Serum

The Save: Vitamin C Serum

The Splurge: Face Mist

The Save: Face Mist

Erin Jahns, Beauty Editor

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(Image credit: @erin_jahns)

The Splurge: Express Self-Tanning Mousse

The Save: Express Self-Tanning Mousse

The Splurge: Liquid Glitter Eye Shadow

The Save: Liquid Glitter Eye Shadow

The Splurge: Texturizing Spray

The Save: Texturizing Spray

The Splurge: Skin-Clearing Cleanser

The Save: Skin-Clearing Cleanser

The Splurge: Resurfacing Mask

The Save: Resurfacing Mask

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Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.