The Cowgirl Cut Is the Low-Maintenance Hair Trend Everyone's Booking in For

With the turn of a new season comes an influx of new hair trends to get excited about. With the back-to-school mood in the air, autumn is the ideal time to call the salon and experiment with a new haircut or hairstyle trend. And as the designers across London, Paris, Milan and New York set the agenda for the spring/summer 2025 over the past month, there was one haircut that I saw everywhere. Enter the cowgirl haircut.

What Is the Cowgirl Haircut Trend?

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(Image credit: @hershesons)

After spotting London salon Hershesons coining the cowgirl cut, I've been seeing it all over my feed since. You might have heard of the cowgirl copper hair colour trend, but what is the haircut exactly? The cowgirl cut features a face-framing fringe with plenty of choppy layers that provide both body and movement, but, it's also a low-maintenance cut if you don't have tonnes of time to styling your hair.

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(Image credit: GETTY)

"The cowgirl cut is easy, no fuss, a little bit rough and imperfect, but beautiful," says hairstylist Gemma at Hershesons, Belgravia. "For inspiration we looked at references like Alexa Chung and Suki Waterhouse," she adds, who are notorious for their effortless, choppy-fringe haircuts. After cutting the length off, she first cut a curtain fringe in, before cutting in layers at the front, gradually keeping them longer towards the back of the hair. "I then cut the length, keeping the edges super soft, and layering to add natural movement," she adds.

To style, she recommends scrunching Hersheson's Zhoosh hair foam into the lengths before diffusing to add extra volume, texture and hold to this low-maintenance hairstyle.

Ready to say howdy to the cowgirl haircut? Scroll ahead for more inspiration pictures of the trend to take to your salon appointment.

Cowgirl haircut ideas

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(Image credit: @Tylynnnguyen)

Proof that the cowgirl cut looks great on longer lengths, too.

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(Image credit: @hungvanngo)

I love Laura Harrier's take, with a face-framing curtain fringe and choppy bob lengths.

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(Image credit: @juliesfi)

Julie Sergent Ferrari stepped out at Paris Fashion Week with her signature choppy fringe.

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(Image credit: @hungvanngo)

Emily Ratajkowski has also been experimenting with face-framing fringes lately.

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(Image credit: @hungvanngo)

I still think about Selena Gomez's cowgirl-inspired haircut.

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(Image credit: GETTY)

Note the effortless, choppy layers in Anja Rubik's bob that give her hair a beautiful undone texture.

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(Image credit: GETTY)

Alex Chung is the queen of the choppy, mid-length haircut, as seen at Paris Fashion Week.

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(Image credit: @hoskelsa)

Ask your hairstylist for a micro fringe to really lean into the layered effect.

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(Image credit: @slipintostyle)

The texture and movement of short, curly hair lends itself well to the choppy, layered effect of this style.

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(Image credit: @peterluxhair)

Worried about the longevity of a cowgirl cut? Don't be. As Dua Lipa proves, the style can be grown out into an elegant layered look.

How to style the cowgirl haircut

This story was previously published at an earlier date and has since been updated.

Eleanor Vousden
Beauty Editor, Who What Wear UK

Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Sarah Jessica Parker and Scarlett Johansson. She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle.When she’s not writing or testing the latest beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.