I've Never Bought Anything From TikTok, But These Under-$100 Finds Are Tempting

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(Image credit: @camillecharriere)

If you had told me two years ago that TikTok would become a daily habit of mine, I wouldn’t have believed you. Having a baby at the beginning of the pandemic meant a lot of late-night feedings, and TikTok was the perfect thing to keep me awake and entertained. At the time, it was a sea of funny moments, recipes, and viral dances. Fast-forward to today, and it’s now all that and much more. One big change is how much the social platform has influenced shopping—the cheap fashion finds are endless.

As of late, I am tempted more than ever by these affordable yet stylish finds. Some of my recent favorites range from everyday basics like tank tops and flip-flops to a statement party bag and even the perfect pair of vintage jeans. Scroll on to see nine TikToks that have me inspired, and shop the exact pieces from each video—all are under $100.

@jesicaelise

So You Want My: Vintage Levi 505s #soyouwantmywardrobe

♬ original sound - Jesica
@hauskris

Reply to @sjcomes BEST SOCKS!!!! #amazonsocks #socks #aritzia #aritziadupe #aritziasocks #viralsocks #DeserveADrPepperDuet #dupe #amazonfinds #amazonfinds2022

♬ original sound - Kristen
@maybetamsin

ready for a no thoughts, head empty summer

♬ Late Night Talking - Harry Styles
@erinnoella

Zara finds #zara #zarahaul #zarafashion #outfitideas #fashionbasics #personalstyle #styletips #HairFoodChallenge

♬ Intentions (Instrumental Version) [Originally Performed by Justin Bieber & Quavo] - Elliot Van Coup
@targettherapy

I’m OBSESSED #target #beachwear #matchingset #aerie #dupe #aeriedupe #targetfinds #targettok #targetmusthaves #targethaul #summerfashion #2022style #unboxing #founditattarget

♬ superstar - 🍪
@melodydefrias

#stitch with @nahianr7 #walmarthaul2022 #walmartfinds2022 #walmartfashion2022 #walmartfashionfinds #zaradupe2022 #zarabuttondown #djerfavenuedupe #oversizedmensshirt #oversizedbuttondown #fashionfinds2022

♬ original sound - melody
@themiajasmine

Amazon Alexander Wang dupe for only $22. RUN! Amazing quality. #amazonfinds #alexanderwang #dupe #fashion #musthave2022 #fyp

♬ original sound - _djuice
@sonomackenzie

Taking notes on the styling from this photoshoot #bts #ootd #adidassamba #djerfavenue

♬ Hypnotize (Instrumental) [2014 Remaster] - The Notorious B.I.G.
@lindsay_brown__

I think I fell in love with a dress 🖤 #ootd #ltkunder100

♬ original sound - music>>>

Next up: Fashion Experts Told Me These 3 Things Are the Key to Finding Flattering Shorts

Jennifer Camp Forbes

Jennifer Camp Forbes is currently an editor at Who What Wear, where she has worked in a variety of capacities for over a decade, including creative director and various editor roles. She’s well-known as a shopping expert that’s sought out for advice and insight on the latest trends, outfit ideas, and fashion picks thanks to her thoughtful shopping roundups, digital moodboards, and extensive knowledge of up-and-coming brands, plus the new arrivals sections of the chicest retailers. Jennifer has had a lifelong interest in fashion which led her to intern at Harper’s Bazaar as an undergraduate. Later, while working towards her masters degree in psychological counseling at Columbia University, she founded two digital fashion publications: Le Fashion and Olsens Anonymous. The popularity of both sites grew and after graduation she decided put her plans to become a therapist aside to pursue a career in fashion. While she has called Los Angeles and New York City home in the past, she currently works remotely from Massachusetts. When she’s not obsessing over and writing about her latest fashion finds, she is delighting in raising two little ones with her highschool sweetheart, perusing TikTok religiously, listening to podcasts and audiobooks, creating abstract photographs, and eating the best Mexican food she can get her hands on.