Bella Hadid, Kate Moss and Grace Coddington Are Calvin Klein's New Crew

last updated 7 July 2016

We all remember those shots of Justin Bieber and Kendall Jenner in the last round of Calvin Klein's #MyCalvins campaign—could they ever be topped? Perhaps. Because now there's more scorching A-list action to add to this fashion fire.

Currently spreading across Instagram like crazy are Tyrone Lebone–lensed photographs of Grace Coddington (she "purrs" in hers, apparently!), Kate Moss, Bella Hadid, Anna Ewers, Margot Robbie… the list goes on, and we can't decide which shot is the best. So scroll down and give us your take—which ad shot gets your vote? And what do you in your Calvins?

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Which one is your favourite? Let us know in the comments box below, and shop Calvin Klein's new collection.

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Hannah Almassi is the Editor in Chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits. Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.