This Rosie HW–Approved Balm Is the Only Product Helping My Dry Lips Right Now

Anyone that has ever been within a 10ft radius of me while I’m harping on about my beauty routine will 100% walk away knowing two things: The first being that my lips are the driest thing since the Sahara Desert, and the second being that my skin hates rose. In fact, everyone is probably bored of me going on about it. In my many years as a beauty editor, these two things are without a doubt my biggest beauty gripes.

When it comes to my dry lips, I have more or less admitted defeat. Over the years, I have tried lip balm formula after lip balm formula, loved some, hated some, kept some and chucked some, however, not one single product has been able to totally cure them. And as for my suspected rose allergy, well, I really haven’t been able to figure out a whole lot about it. All I know is that some rose formulas leave my skin red, bumpy and itchy, while others cause almost no stir at all. It’s safe to say, therefore, that I find it quite shocking that one of my most coveted beauty products is a rose lip balm in the form of By Terry’s Baume de Rose.

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(Image credit: @ROSIEHW)

I first discovered this lip balm a couple of years ago after reading that a number of celebrities swear by the stuff. From Kim Kardashian West to Kate Hudson, I noticed that it was cropping up in famous makeup bags across the land. Not only a hit amongst the A-list, it is also widely adored by makeup artists, bloggers and fellow beauty editors. However, it wasn’t until I read that my number one beauty queen, Rosie Huntington-Whiteley, was a fan that I picked a pot up for myself.

Since the moment I first dug my finger into the pot (yes, I am that person), I knew it was love. The formula itself is beyond creamy. Formulated with super-nourishing shea butter, vitamin E and dryness-busting ceramides, I can honestly say that no single lip balm comforts and softens my lips quite like Baume de Rose. In fact, the sumptuous texture combined with the delicate but calming rose scent and the pretty glass pot make Baume de Rose one of my favourite beauty products of all time.

Sure, it doesn’t totally cure my lips of dryness during their most desperate times (honestly, nothing does), but this stuff definitely gives it its best shot. What’s more, I recently found myself falling in love with the rest of the Baume de Rose range too. From the brand-new plumping sheet mask to the richly hydrating hand cream, there really isn’t a single product in this cult range that I wouldn’t recommend. Oh, and it turns out that along with the balm itself, Rosie also loves the body oil too. Don’t mind me while I add that to my basket.

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Freelance Beauty Editor

Shannon Lawlor is a renowned beauty journalist and has contributed to Who What Wear’s beauty content since 2020. As a leading beauty editor, expert and brand consultant, she has over eight years of experience working for some of the industry’s most esteemed titles, including Who What Wear (of course), Glamour UK, Stylist, Refinery29 and Fabulous. Having also worked behind the scenes with some of the industry’s biggest brands and retailers, Shannon has a unique insight into what people really want from their beauty routines. Understanding that beauty lovers seek honest, open and responsible advice, she has it made her mission to demystify the intimidating world of beauty, taking a no-frills approach to the most relatable topics. While Shannon is the first to admit she doesn’t hold the answer to every beauty question out there, she is dedicated to sharing her expert insights in a bid to help. As a self-proclaimed lazy girl, Shannon has an affinity for easy-to-use, foolproof beauty products and has made it her mission to scope out the best of the best. When she’s not working, Shannon is likely soaking in the bath or giving no-holds-barred beauty reviews on Instagram from her bathroom floor.