Everyone's About to Own This Color Swimsuit—Just Watch
Summer will be here before you know it, and it's our job as editors to ensure your seasonal wardrobe is completely up to date. We've already bombarded you with tons of summer trend and swim content, but if you ask us, the more the merrier, especially when it comes to swimwear. If you're looking to upgrade your swim collection ever so slightly, we highly suggest buying into the color trend of the season: bubblegum pink. Instead of splurging on fleeting (yet exciting) new trends, just grab your favorite swimsuit style in this bubbly pink hue and call it a day. Yes, your summer shopping just got 10 times easier—you're welcome.
Ahead you will find a large selection of the best bubblegum-pink bikinis and one-pieces on the market from some of our favorite swimsuit brands ever. Be it an affordable Amazon find or a splurge-worthy designer piece, you will surely find the perfect pink suit for your summer adventures in the assortment below.
Shop the matching Tia String Satin Bikini Bottom ($80).
This groovy print can have my vote any day.
Shop the matching Twisted Waist Bikini Bottom ($191).
The Attico's new swim collection is straight fire.
Shop the matching Jenna Ribbed Bikini Bottoms ($85).
Somehow so simple yet so trendy.
Shop the matching Ribbed Shine High Cut Cheeky Bikini Bottom ($23). I love the super-saturated hue on this one.
I can't be the only one who's a sucker for a good Amazon swim find.
Shop the matching Aline Bottom ($78).
This one's all about the little details.
Basically a work of art.
Shop the matching Petite Bikini Bottoms ($135).
Only wearing my bikinis with chunky chain necklaces from this moment forward.
Shop the matching Ribbed Cheeky Hipster Bikini Bottom ($18).
You can't help but smile when you see this color.
Shop the matching Karina Bottom ($68).
The perfect bikini to tan in.
Shop the matching Solid Tie Front Bikini Bottoms ($80).
Going on vacation? Buy this immediately.
Love a triangle bikini moment.
Shop the matching Cindy Ribbed Bikini Bottom ($38).
Please take note of the price.
Shop the matching Connor Cheeky Glitter Bikini Bottom ($85).
This top is everything.
The perfect bikini.
Shop the matching Sammi Hipster Bikini Bottom ($36).
This photo (and bikini) makes me crave summer so bad.
Shop the matching Edie Bottom ($81).
Juillet always makes the most stunning swimsuits.
Shop the matching Solid String Bikini Bottoms ($70).
Love this sporty '90s vibe.
Shop the matching The Scene Bottoms ($80).
Something about one-shoulder bikinis just hits different.
Shop the matching Signature Curve Bikini Bottom ($70).
A classic shape you'll wear for years.
Next up, here are all the best new summer finds of the moment under $150.
Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over nine years, where she started as an associate editor and has since worked her way up. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. Here, she leads and manages Who What Wear's editorial team and oversees all editorial content. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many celebrity cover shoots, including big names like Kaia Gerber, Normani, and Sabrina Carpenter. She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her style has been featured on sites such as Vogue, Harpers Bazaar, and Elle.
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