Saks Fall Trend Report: The New Black

Sponsor Content Created With Saks

When you think of "ugly" colors, brown probably comes to mind. We get it—we're right there with you. Well, the hue is quickly ramping up to be the It shade of the season. Rather than opting for traditional black (or even camel) in fall staples like jackets and tops, designers like Stella McCartney, Boss, and Miu Miu sent a range of items down the runway in this polarizing shade instead. Yes, we're talking everything from unique puffer jackets (also a major trend right now) to dresses in the rich hue. Want to test this look out IRL? Your best bet is to swap out items you'd traditionally wear in black—like a leather jacket or skirt—and add a brown-colored item in its place. You'll not only come across forward and sleek, but you'll also stand out (in the best way) from those who weren't early adopters of this It trend.

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(Image credit: Getty Images)

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(Image credit: Getty Images)

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(Image credit: Getty Images, Style du Monde )

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(Image credit: Sandra Semburg, Getty Images )

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Check out more of the most important fall trends

Market Director

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.