Fashion Girls Are Secretly Shopping at Boden for This Item

Anyone who knows me well will be aware of my surprising Boden obsession. Actually, it's no great secret: I'm a loud and proud Boden shopper (have been for some time). One year, I sidestepped my regular Miu Miu addiction and bought three pairs of the same Boden sandals in different colours; they were that perfect.

I'm a fan of the trousers because Boden actually, unlike so many other stores, offers a petite cut. The cashmere sweaters are affordable (in the grand scheme of cashmere sweaters), and you can throw them in the washing machine.

Which leads me to my new intel from Boden HQ: Fashion girls everywhere are snapping up the kids' biggest-size jumpers (that's 15–16Y, which equates to an adult size 8–10) and claiming them as their own.

Hannah Almassi
Editor in Chief

Hannah Almassi is the Editor in Chief of Who What Wear UK. She joined in 2015 when she launched the UK sister site following a seven-year tenure at Grazia magazine as fashion news and features editor. With experience in print and digital across fashion and beauty, Hannah has over 18 years of experience as a journalist, editor and content strategist. Her opinion has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com and she is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits.