Everything From Zara, Gap, and Reformation I'm Adding to My Cart Ahead of Black Friday
In case you need a reminder, the biggest shopping weekend of the year is coming up this month (Black Friday!) and if you love the thrill of scoring a great deal like I do, then you're probably already planning what items you're going to get your hands on.
Aside from procuring all my holiday gifts during Black Friday weekend, I'm also going to take advantage and get myself some chic pieces for the fall/winter season from the go-to retailers I love to shop. This year, Zara, Gap, and Reformation are all having big Black Friday sales and I'm already filling my online shopping cart with gorgeous items I want from the three editor-loved retailers. From trend-forward coats, boots, and skirts at Zara, to holiday party pieces at Ref, and the softest cashmere sweaters at Gap, I made a list below of the chicest items worth getting your hands on ahead of the big shopping weekend. Add them to your cart and don't miss out.
Zara
GAP
Reformation

Judith Jones is the associate shopping director at Who What Wear and has worked in fashion for over a decade. She specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
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