These Under-the-Radar Brands Are My Favorites for Summer Clothes

If you want to take your summer style to new heights this year without matching every other girl at the next party you go to, today you’re in store for a treat. I’ve rounded up five of the best brands to shop this season that are just low-key enough to ensure you’ll be a step ahead of all your friends but cool enough to garner more compliments than you’ll know what to do with. From my favorite hidden gem on Revolve to some newer labels we can thank Instagram for leading us to, you’re going to love these as much as I do—I can almost guarantee it. Simply continue on for the five that made the cut, and of course, to shop them along the way.

Posse

Skirts, tops, dresses—you name it, this Aussie brand has got it in multiple covetable colors.

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(Image credit: @posse)

Shop my picks from Posse

Elliette

For occasion-ready summer pieces you can also wear every day, look no further than Elliette’s curated collections.

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(Image credit: @elliette_)

Shop my picks from Elliette

With Jéan

With Jéan’s tops and dresses are perfect for wearing every weekend.

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(Image credit: @withjean)

Shop my picks from With Jéan

Flynn Skye

If you haven’t come across this brand on sites like Revolve and Shopbop yet, it’s time to take a deep, deep dive.

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(Image credit: @trustmebuythis)

Shop my picks from Flynn Skye

Ciao Lucia

California-based but Italian-inspired brand Ciao Lucia is a trove of breezy and beautiful pieces.

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(Image credit: @ciao__lucia)

Shop my picks from Ciao Lucia

Up next? 12 summer outfits I bet are hiding in your closet.

Editor-at-Large

Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2024, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch Summer House.