We're big fans of personalised fashion—from Anya Hindmarch's ingenious build-a-bag service to the simplest, prettiest customisable idea of them all: initial jewellery.
Once upon a time, we all wanted name necklaces à la Carrie Bradshaw. That trend came and went and came back again, but the spirit of this kind of accessorising has grown three-fold. There are cute alphabet stud earrings (Aurum + Grey is loved by the likes of Kylie Jenner in the U.S. and our columnists Lou and Em in the UK) alongside an array of lettered pendants and charm bracelets stacking up detail shots on our Instagram feeds every day. We've seen alphabet sovereign rings leading the jewellery charge at Chloé and a cursory type of "initial jewellery" into Etsy will throw up over 164K options for your perusal.
It's the one jewellery trend that appeals to almost every kind of wardrobe style: Someone outlandish like Rihanna layers her name necklace up with countless other chains and trinkets while Kendall Jenner has a more minimal approach via a simple two-chain choker that's made of little gold letters to spell out her nickname, Kenny.
Not only are any of the below shoppable pieces great for self-gifting, but you'll also find that personalised jewellery always goes down a treat as a present, whether you're a bride looking for a bridesmaid gift or just wanting to tell your best friend or colleague you love them.
Keep scrolling to shop from our favourite brands who specialise in initial jewellery:
This is the most original take we've seen on the trend to date.
We wouldn't be averse to wearing more than one of these…
Accessorize has a great selection for anyone on a strict budget.
Technically a bag charm, but how cool would this look on a chain?
Trawl Etsy for a vintage monogram brooch and you'll have something truly unique.
This American label is a favourite among A-listers.
Related: Any of These 11 Accessory Trends Will Upgrade Your Closet in 60 Seconds
Just all kinds of cutes.
Here's a tip: Mix and match Monica's rose-gold, silver and yellow-gold letters for a chic twist.
The dream ticket in this jewellery department.
Depending on your name, this price will change!
One of our preferred Etsy brands.
The black diamond necklaces from this brand are also incredible.Next up, the best new-in products to shop now.Opening Image: A Style Album
-
Suddenly, All The Row-Style Girls Are Breaking This Fashion RuleAnd you should, too.
-
We're Fashion Editors—Everything We Saw, Wore, Did, and Ate During NYFWLet's dive in.
-
Jenna Lyons's World: Her Go-To Red Lipstick, Her Latest Eyewear Collab, and the J.Crew Pieces She Still Wears TodayA true fashion icon.
-
Not Into Trends? Renée Zellweger's Winter Outfit Combo Is 100% ClassicJust as you are.
-
Emma Chamberlain's World: Her Warby Parker Collab, Two-Phone Rule, and Spiciest Fashion Takes"I just want to bring the most joy to people."
-
4 Anti-Trend Outfits I Spot Every Time I'm in EuropeClassic looks that are always in style.
-
3 Non-Holiday Ways to Wear Velvet This WinterYou're welcome.
-
Hailey Bieber Just Used the TikTok Styling Hack That Will Actually Go the DistanceI'm going to use it this weekend.
