Every Single Dress I Love This Summer Comes in This One Color
Green isn't the most popular color out there, but make a dress in the hue, and from what I've seen, it's far likelier to fly off the shelves. Many of the most popular midi dresses over the past few years have all been green (often midi, floral, and in a grassy shade), and this year, it's exactly the same story. From acidic neon shades to brighter apple greens, almost every dress I have my eye on this year comes in this shade.
Many of this year's cult dresses on the high street all come in green. There's COS's zesty green sleeveless dress, and & Other Stories has delivered numerous beautiful green dresses. If a vibrant green dress is a little too much color for you, you can find softer options in floral prints that have a green base—Faithfull the Brand, ASOS, and Rixo have lots of options.
For inspiration on how to style green dresses this summer, keep scrolling for some outfits I've saved this month—and then see my edit of green dresses below.
Next, three very specific colors trending at H&M, Madewell and Mango right now.
This post originally appeared on Who What Wear UK.
Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.