Color Theorists and Makeup Artists Say These "Tricky" Eye Shadows Look Best on Hazel Eyes

The 31st Annual SAG Awards Beauty

(Image credit: Gilbert Flores/Variety via Getty Images)

If you have hazel eyes, your irises are a scenic mixture of brown and green—with golden flecks scattered across the surface. According to Medical News Today, only 5% of the world’s population share your eye color. Though, you join the ranks of Demi Moore, Kristen Stewart, and Dianna Agron, who also have honeycomb orbs.

With a rare eye color comes a slew of makeup obstacles, but luckily, there are a handful of “normal” and unconventional shades alike that make this burnished-emerald color shine. “I love working with hazel eyes—they are multidimensional and incredibly unique, ranging from a mix of green, brown, and sometimes gold or blue,” says celebrity makeup artist Sophia Vallejos.

KJH.Brand founder and artist to the stars Katie Jane Hughes vouches that jewel tones look “incredible” on those with hazel eyes. “Think purple, blue, green, and red,” she adds. While these bold hues may sound daunting to eye shadow amateurs, Vallejos promises that you can still bring out the color in your eyes without reaching for the most vibrant shade. “Look for shadows that have your complementary colors in the undertone,” she says. TL;DR: A brownish plum versus a violet (or your bronzer shade, as Hughes recommends).

Understanding Color Theory

Utilize the Color Wheel

You may remember the color wheel from elementary school, but it turns out that this chart is monumentally helpful when it comes to picking the best makeup for your particular eye color.

“Color theory tells us two things that help [with] accent eye color: First is that a color will borrow from other colors around it, and the second is that color will contrast with what sits opposite of it on a color wheel,” says Terri Tomlinson, makeup artist and color theory educator. “I use both like and contrasting colors to create my eye shadow stories based on the color within the eye that I want to stand out.”

Hazel eyes are typically a combination of green and yellow hues, so we would look at the colors that sit opposite those shades on the color wheel to know which shades make this eye color stand out. “Red-violet sits opposite of yellow-green on the wheel,” says Tomlinson. “Translated into eye shadow colors, these are cool, rosy browns and soft pink tones.”

Sticking to the principles of the color wheel, I can ensure that my color selections create a visually balanced, complementary, and cohesive look for my clients (or myself).

— Sophia Vallejos, celebrity makeup artist

Identify Your Undertones

Eye color is half the battle, but your skin tone—specifically your undertones, whether warm, cool, or neutral—play an important role in the makeup most “flattering” for you. This is the first step for Lizzie Heo, co-founder of Seklab Color Analysis Studio in New York City, when assessing a new client. “For hazel eyes, we generally look at their primary eye colors—green, gold, or brown—and select shades that either enhance or contrast with them to create a balanced and vibrant look,” says Heo. “Warm tones like peach, copper, and bronze are often flattering, as they bring out the gold flecks in hazel eyes.”

It might sound like we’ve just listed the rainbow, so keep scrolling for specifics on the best eye shadow singles and palettes for people with hazel eyes, according to makeup artists, color theorists, and a beauty editor who has them.

Purple and Plum

Rosy Rouge

Fields of Green

Warm Browns

Cool Neutrals

FAQ

How do you bring out the green in hazel eyes?

According to the pros, there are a multitude of shades that will bring your clover colors to the forefront. “For green eyes, burgundy and plum tones will really help your eyes pop,” says Hughes.

Vallejos agrees but also recommends looking at burgundy shadows due to red’s seat at the other side of the color wheel—recommending the Anastasia Beverly Hills Fall Romance Palette or a swipe of Maybelline’s Burgundy Haze Mascara for something unexpected.

“Additionally, shades of gold and amber can intensify the natural warmth of hazel eyes, giving them a more radiant, glowing appearance,” she adds.

How do you bring out the gold in hazel eyes?

“To bring out the golden honey flecks in hazel eyes, grab shades that live in your ‘warmer’ palettes, like bronze, terra cotta, copper, brick brown, or shimmery gold and champagnes,” says Vallejos. The I Need a Warm Eyeshadow Palette from Natasha Denona makes a great case for this role. Heo also recommends reaching for shades like amber, copper, and bronze to lighten up your eyes.

What other products make hazel eyes pop?

As it turns out, eye shadow is not the only way to make hazel eyes shine. “Colored mascara and eyeliner is such a fun way to dip your toes into playing with more colors,” says Vallejos, prompting us to try shades of blue, green, burgundy, and purple non-shadows to bring out our irises instead.

How We Chose

Associate beauty editor Alyssa Brascia, a hazel-eyed girl herself, pulled from her own extensive collections of eye-accentuating products to make tried-and-true recommendations. She also polled a group of celebrity makeup artists and color theorists who specialize in makeup to get the lowdown on which shades actually work for this unique eye color (and their own favorite powder, cream, and liquid shadows). Finally, Brascia took into consideration the customer reviews of each selected product, carefully weighing the pros and cons (if any) of each winner.

Who's Who

  • Katie Jane Hughes is a New York City–based celebrity makeup artist and the founder of KJH.Brand, her bespoke beauty line.
  • Sophia Vallejos is a celebrity makeup artist and educator based in New York City.
  • Terri Tomlinson is a makeup artist, educator, and content creator. She is the owner of Makeup Training Academy in Dallas, Texas, and the creator of The Flesh Tone Color Wheel and The Flesh Tone Fan.
  • Lizzie Heo is the co-founder of Seklab, a color analysis studio in New York City.
  • Alyssa Brascia is an associate beauty editor at Who What Wear with hazel eyes and a 10-year-long eye shadow obsession, having tested green, purple, and golden eye shadows extensively to find the formulas and shades that work best for this eye color.
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Alyssa Brascia
Associate Beauty Editor, Who What Wear

Alyssa Brascia is an associate beauty editor at Who What Wear. She is based in New York City and has nearly three years of industry experience, with rivers of content spanning from multigenerational lipstick reviews to celebrity fashion roundups. Brascia graduated with a BS in apparel, merchandising, and design from Iowa State University and went on to serve as a staff shopping writer at People.com for more than 2.5 years. Her earlier work can be found at InStyleTravel + LeisureShape, and more. Brascia has personally tested more than a thousand beauty products, so if she’s not swatching a new eye shadow palette, she’s busy styling a chic outfit for a menial errand (because anywhere can be a runway if you believe hard enough).