I Found the Most Sophisticated Bridesmaid Dresses for Lean Budgets

For many of us, the most expensive dress we'll ever buy is our wedding dress. The next priciest? Probably a frock for our bridesmaids to wear on the big day.

Traditionally, you'd get your girls together and head to the nearest bridal shop, where different people with entirely different shapes and styles would have to squeeze or drown themselves in one of the two sample sizes stocked. Then, once everyone had settled on a gown, you make your way to the till, and in a flash, your bank balance is suddenly down thousands of pounds. When you type the whole experience out, it actually seems quite archaic, doesn't it?

Now, we're not saying that the bridal shop should be made obsolete. However, what we are saying is that we're so grateful the high street has identified a gap in the market for those of us who just don't have the time or the money to spend on buying bridesmaid dresses in this manner.

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(Image credit: @maria_bernad)

You'd be forgiven for thinking that for cheap bridesmaid dresses, you'd have to sacrifice on style. But that's not the case. The high street moves with the trends, which means the dresses you choose will be more reflective of the current sartorial mood than those you have to order months in advance.

Then, of course, there are the financials to consider. Whether you're having a big bridal party or you simply want to watch the pennies where you can, there are so many beautiful dresses to be had under the £100 mark. So that's where we've focused our energy.

Below, you'll find our fashion editor–approved selection of the best cheap bridesmaid dresses we know your girls will love, handily broken down into four key stores. Whatever your theme or colour palette, we're sure you'll find a frock to suit.

H&M

ASOS

TOPSHOP

Related: Engagement Ring 101: Expert Care Tips for a Lifetime of Sparkle

WAREHOUSE

If you think these cheap bridesmaid dresses look good, just wait until you see the high street's take on bridal gowns.

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over thirteen years of experience in fashion journalism. She been creating engaging and elevated style content specifically for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their SEO strategy and keyword planning, works closely with the beauty team on content initiatives, represents the brand at industry events, and regularly contributes to social media, including her own Who What Wear UK TikTok franchise, French Style Fridays. Previously, Maxine appeared on ITV's This Morning in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o.

Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship at Look magazine, she was offered a position on the brand's fashion desk. She accepted, leaving university a year early in the process. Her passion and natural talent for writing and styling meant she swiftly rose through the ranks to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion and beauty writer along the way. She later served as Look’s acting Editor in Chief, overseeing both print and digital, before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others.

Maxine is based remotely from her countryside home near Edinburgh where she spends her downtime renovating her house, walking her dogs, hosting friends and trying to master the art of making Old Fashioned cocktails.