If You're Shopping for Spring, These 11 Brands Are *Elite*
Have you ever been shopping, whether in-store or online, and stumbled upon a piece you love, only to continue coming across more pieces from the same brand that you feel like you need to have? If you're anything like me, then this turns into researching everything they're making and releasing for the coming season as well as filling your wish lists and carts with their pieces and telling anyone who will listen that they have to check it out.
Okay, maybe I take things too far, but whether it's an established house like Prada or a relatively newer label such as St. Agni, there's something to be said when an already-successful brand simply takes things up a notch or two. As you might have guessed, that happens to be what the 11 labels featured in this story today have in common—they're killing it right now, and to put it plainly, I want all the things. To see who made my list of the best brands for spring and, of course, shop my top picks from each, simply continue on below.
1. St. Agni
This Kendall Jenner–approved brand is making the chicest elevated essentials for spring right now.
2. Solid&Striped
Between its Sofia Richie Grainge collab and a slew of cult-favorite classics, Solid & Striped is very much still a go-to for cool beachwear and more.
This print combined with the wire construction and flower detail is just everything.
I already have this in white from several seasons ago, but I think I need the black too.
3. Prada
Even the legendary brands can have on seasons and off seasons. This spring, however, Prada is very much on.
Among many others, our editorial director is a fan.
4. Zara
Okay, Zara always hits, but if you ask me, it does some of its best work in the warmer half of the year.
5. Reformation
Spring has barely started, but these are already my favorite shoes of the season.
6. Magda Butrym
Everything is good, but the brand's dresses are really just on another level right now.
A little white dress that's unlike all the others.
7. H&M
You know H&M is on a hot streak when your cart is in the double digits (as mine is now).
8. Asta Resort
As the name suggests, this brand makes the ultimate vacation pieces. Just act fast because it's constantly selling out!
9. Bode
In an ideal world, I could exclusively wear Bode all spring and summer long.
Another one from the men's section that I just need to get my hands on.
10. Staud
Any time this brand comes up, someone on our team is bound to say "Staud is really good right now." I agree.
This is a cool girl's bachelorette dress if I've ever seen one.
11. COS
I've recently reintroduced myself to the world of COS, and I seriously cannot get enough.
Can I interest you in the coordinating pants?
The perfect easy jacket for spring that you can throw over anything.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2024, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch Summer House.
-
Romantic Lace! '80s Leather! H&M Studio's Holiday Drop Has 2025's Most Anticipated Trends
See Amelia Gray's handpicked edit.
By Anna LaPlaca
-
31 Maxi Coats From Shopbop, COS, and Mango That Have My Undivided Attention
Floor-sweeping styles only.
By Caitlin Burnett
-
The Rumors Are True: Peep-Toe Pumps Are Making a Chic Comeback in 2025
Ready or not, here they come.
By Anna LaPlaca
-
Long-Haul Report: 10 Trends That Will Be Around Well Into 2025
Take note.
By Jasmine Fox-Suliaman
-
I Love the Sweaters at Zara, COS, J.Crew, Vince, and Nordstrom—31 That Are Gorgeous
New staples ahead.
By Bobby Schuessler
-
Black Friday Is Almost Here—This Is Everything I'm Loving From Madewell, Revolve, and H&M
Save these styles to shop during Black Friday.
By Chichi Offor
-
I Own Over 8 Staud Bags, But These 4 Are the Ones I Actually Tell People to Buy
Confession time.
By Jasmine Fox-Suliaman
-
I'm a Professional Shopper—30 Elegant Picks I'm Eyeing From Mango, COS, and Nordstrom
These are too chic to pass up.
By Jennifer Camp Forbes