Black Friday Is Near—I'm Keeping Watch on These 14 Cult-Loved Beauty Items 24/7

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(Image credit: @hannamw)

I prepare for Black Friday like it's nobody's business. I honestly wouldn't be a beauty editor if I didn't have a cart full of items loaded up and ready to go for when sales roll around. Some might think I'm jumping the gun, but just trust me on this one. I have an inbox full of deals that I'm just waiting to pounce on. Luckily, Black Friday is also the time of year when most of the items people hoard on TikTok go on major sale. For all the fan favorites you should stock up on, keep scrolling! I'm sharing what to prioritize below.

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Associate Beauty Editor

Shawna Hudson is a beauty, wellness, lifestyle, and travel writer with over 10 years of experience. She graduated from California State University, Fullerton, with a degree in journalism and has written for other publications such as Bustle, The Zoe Report, Byrdie, Elite Daily, and more. She is currently a beauty writer at Who What Wear and hopes to continue feeding her (completely out-of-control) beauty obsession as long as she can. Stay up to date on her latest finds on Instagram @shawnasimonee.