This Wildly Popular, Taylor Swift–Coded Lipstick Is Rarely in Stock—Now There's a Nail Polish Version
Every time Taylor Swift's go-to red lipstick comes back in stock, we have to make a PSA. You see, it typically takes no more than six seconds before the beloved cool-toned shade flies off the shelves. Consider it our beauty-editor due diligence.
The lippie in question? Pat McGrath's Legendary Wear Matte Lipstick in Elson 4. The brand's MatteTrance Lipstick in Elson has also received viral status, as it features the exact same blue-toned shade with a cream formula. The latter is currently available right now in a limited-edition collaboration with Candy Crush Saga (yes, the iPhone game we all know and love). Different packaging, the same Swift-coded formula—plus a brand-new Elson nail polish to match. I predict the rich lacquer will become just as hard to get in approximately four seconds, so find all the details below.
The full limited-edition collection includes three buzzy products: the MatteTrance Lipstick in Elson and Divine Rose (another constantly sold-out shade); Lust: Gloss in Astral Flashdance and Bronze Venus; and the brand-new Nail Polish in Gold 001 (a stunning metallic) and Elson.
We hesitate to say red nail polish is trending (it's always a classic mani choice), but celebs have been donning cherry hues a lot lately. Just take a look at Selena Gomez's crimson tips with an Old Hollywood red lip to match at the SAG Awards and the "sparkling merlot" version she wore at the BAFTAs. Swift sported a similar red mani (Chief's red, some might say) at the Grammys, and while we aren't sure about the exact hue, we have to assume she'd choose Elson if she could. The glossy, richly pigmented lacquer is practically begging to be worn on the red carpet.
The products were already predicted to be sellouts, but then Pat McGrath decided to randomly deliver a $10,000 diamond-encrusted ring, handcrafted by British jewelry house Basliq, to three randomly selected customers. (Very Wonka-coded, Mother.) If Swift isn't enough to convince you of the stunning lineup, consider the potential for fine jewelry. "Beauty should always be an adventure," McGrath says in a release. "This collection is all about joy, play, and opulence, and now, three lucky individuals will unwrap a truly one-of-a-kind treasure. How divine is that?"
Even if you don't win, you'll still wind up with a highly coveted, hard-to-snag lipstick, gloss, and polish. According to beauty-editor math, that's priceless.
Shop the New Elson Nail Polish and Lipstick
More Stunning Red Nail Polishes to Shop
Opening image: Matt Winkelmeyer/Getty Images
Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. With over seven years in the industry, she specializes in trend forecasting, covering everything from innovative fragrance launches to need-to-know makeup tutorials to celebrity profiles. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and her work has appeared in MindBodyGreen, Coveteur, and more. When she’s not writing or testing the latest beauty finds, Jamie loves scouting vintage boutiques and reading thrillers, and she’s always down for a park picnic in Brooklyn.
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