I Just Tried a Full Face of Jones Road—These Are the Best Products I'd Actually Buy

Graphic for review of Jones Road makeup.

(Image credit: @eleanorvousden for Who What Wear UK)

Growing up, I looked through Bobbi Brown's makeup books like they were my beauty bibles. The makeup artist is an industry icon, having pioneered her namesake brand back in 1991, but what some may not know is that she actually sold to the Estée Lauder Companies in 1995. As such, she is no longer associated with the brand. Plus, the noncompete agreement meant she was not permitted to launch anything of her own for 25 years. Fast-forward to 2020, her new beauty brand, Jones Road, was born, and I couldn't have been more excited to try it.

Bobbi Brown pioneered the no-makeup makeup look in the '90s when she carefully curated a range of neutral lipsticks as a palate-cleansing response to the red hues that dominated women's makeup bags in the '80s. Naturally, it made sense that Jones Road taps into Brown's beauty DNA with easy-to-use and efficacious products reimagined in high-performing and clean formulas that deliver a "your skin but better" result.

I was curious to know what the best Jones Road products are, so I got my hands on some to put them to the test. Scroll ahead for my honest review of the products that are deserving of a place in your makeup bag.

How I Tested

WWW beauty editor wearing Jones Road products.

(Image credit: @eleanorvousden for Who What Wear UK)

Wearing a full face of Jones Road beauty products.

I called in a selection of products from Jones Road, which I put to the test over the course of a month. I tried heroes from the brand, such as the best-selling Miracle Balm and What the Foundation, as well as a mixture of eye makeup, lip and cheek products, skincare, and brushes.

The Best Jones Road Beauty Products, Tried & Tested

Box of Jones Road beauty products.

(Image credit: @eleanorvousden for Who What Wear UK)

1. Miracle Balm

Jones Road products.

(Image credit: @eleanorvousden for Who What Wear UK)

2. What the Foundation

Jones Road products.

(Image credit: @eleanorvousden for Who What Wear UK)

3. Lip and Cheek Stick

Jones Road products.

(Image credit: @eleanorvousden for Who What Wear UK)

4. The Face Pencil

5. The Mascara

Jones Road products.

(Image credit: @eleanorvousden for Who What Wear UK)

6. The Neutralizer Pencil

7. The Tinted Face Powder

8. The Lippie Stick

9. Shower Fragrance

10. The Everything Brush

Jones Road products.

(Image credit: @eleanorvousden for Who What Wear UK)

This story was originally published at an earlier time on Who What Wear UK and has since been updated.

Eleanor Vousden
Beauty Editor, Who What Wear UK

Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at Powder. She has also contributed to Wallpaper and Elle Collections.With a degree in fashion journalism from the London College of Fashion, she has 10 years of industry experience and has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.Eleanor’s journalistic focus is providing readers with honest and helpful beauty content. She has interviewed celebrity makeup artists, hairstylists and dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson.