Sorry, Cherry—This Juicy New Fragrance Trend Might Be Even More Intoxicating

Key notes: Australian pink pepper, jasmine petals, raspberry, creamy blonde woods, ambroxan, spun sugar

12:00 is, hands down, my favorite fragrance from TikTok-viral brand Noyz. I love it so much that I even copped the candle version, which I fully extinguished in less than a week. It's a classic fruity-gourmand scent with notes of spun sugar and raspberry, but it also has a delicate spiciness from pink pepper and blonde woods that makes it smell so damn alluring.

Customer review: "I fell in love with this scent when I first sampled it at Ulta. I wanted to curb my spending and told myself I could only get it if it came out in a travel size. And bam! They released the travel size during the holiday sales. It is also a very generous travel size at 0.5oz! It smells like a sweet fruity floral but the warmth really grounds the scent. It isn't overly sweet but rather very comforting. It is such a sophisticated feminine scent that feels so beautiful to wear. It lasts a long time on my skin too! Will definitely get the full size when I run out."

Key notes: Raspberry, violet, iris

Lipstick Fever takes inspiration from a hot streak of lipstick, and I dare you to think of something chicer. It's a powdery floral, but rest assured, it doesn't actually have the waxy aroma of lipstick. It's edgy, mysterious, and expensive-smelling—seduction in a bottle, if you will.

Customer review: "Literally bought this after sampling it. Such a gorgeous, sexy scent perfect for a femme fatale. I’ve personally never smelled a perfume quite like this. Honestly blown away by this brand!"

Key notes: Juicy red apple, black currant, pink grapefruit, lychee, wild berries, raspberry blossom, jasmine, rose centifolia, vanilla flower, amber crystals, sugared moss, musk

If you love fruit-forward fragrances, this is your perfect match. It has a sweet, candy-apple scent reminiscent of iconic Y2K sprays, and the raspberry and lychee give it a tart quality that's difficult to ignore. "I love wearing this one to events because it's a pretty fragrance that isn't too much," beauty writer Shawna Hudson writes in a review. "I also always get at least one compliment when I wear it out and about."

Customer review: "I have tried too many perfumes & none of them last long like the way this scent does. This perfume lasts all day and I’ve received so many compliments at events/work. It’s now my favorite go-to, sweet and fruity!"

Key notes: Sichuan pepper, raspberry leaf, basil, iris root, rose, jasmine, vanilla, musk

A perfect blend of fresh, spicy, and floral notes, this 100% natural fragrance is truly mouthwatering. The blend of raspberry leaf and basil reads more herbal than fruity to me, which makes it feel even more sophisticated. A delicate floral, this is not; Pink Iris is a modern, genderless take on the classic scent category, and it's a bottle I will always keep in my fragrance collection.

Customer review: "I have grown wary of scents after having a baby. This is the only scent I love and want to wear! I have never re-bought perfume bottles (never used a full bottle before). It will be my third bottle. My only thing is, I am not sure how long it lasts on me. I love this scent."

Key notes: Turkish rose, blackcurrant, raspberry, patchouli, amber

If you want to smell just plain rich, reach for Portrait of a Lady. A $295 price tag is nothing to scoff at, but trust me, all the "You smell so good!" comments you'll receive will wind up paying dividends (as you can see in the customer review below). My own fiancé compliments me every time I wear it—so of course I had to cop the matching hair mist.

Customer review: "Some may get discouraged by cost, as I was [the] first time I bought. However, a little goes a long way; pretty much used daily and [the] bottle (1.7 size) lasted a good 8.5 months! Plus, the compliments from strangers... can’t put a dollar sign on the added ego-booster!"

Key notes: Raspberry, rose, ambery woods

Chloé's L'Eau de Parfum Intense is simply intoxicating. Honestly, I was surprised by how hard I fell in love at first whiff. I'm not usually a floral, ultra-feminine fragrance person, but then I saw that the blend sneaks a tart raspberry note among the honeyed rose—that's why it smells so damn inviting.

Customer review: "This is a lovely going out perfume, it's something I would reach for when going on a date or to a party or wedding. It has Raspberry, Rose, Ambery Woods notes with the ambery woods being the most noticeable for me. I like that it isn't super floral but does have a slight hint of it. First when I spray it on it smells more of the ambery woods scent but after a bit I can smell the raspberry and floral mixed in. It lasts very well and a little goes a long way for an elegant scent."

Key notes: Tangerine, red pepper, ginger, tangerine, ylang-ylang, rock rose, raspberry, caramel, leather, amber

In case you haven't noticed, pepper and raspberry make a gorgeous pair. Both are light and fresh with a nose-tickling sensation I find all-around addicting. Ginger and tangerine add to the tanginess, too, while caramel and amber provide a warm, woody base.

Customer review: N/A

Key notes: Raspberry, neroli, lemon, orange blossom, jasmine, gardenia, patchouli, amber, honey

Inspired by Paco Rabanne's Lady Million, Dossier's Woody Raspberry is a delectable treat for the senses—and tagged at just $26! Like its name suggests, it's a fruity, raspberry-forward fragrance, but it also has notes of white honey and warm amber to give it some depth. It's the perfume version of a raspberry tart served at a five-star restaurant—opulent, sophisticated, and full of flavor.

Customer review: "I got this for my bestie and she loves it ! It's been added to her favorite perfumes collection. It already smells nice at first, and once it mixes with your natural scent it smells so rich and lovely."

Key notes: Mandarin, bergamot, grapefruit, orange blossom, blackcurrant, raspberry, marshmallow, ambrette, Chantilly cream, musk

The brand describes this blend as "a mille-feuille of sweetness and crunchiness, softness and sensuality, energy and light." It's delicate and creamy—much like an airy French pastry—yet the fruit-forward notes (namely, raspberry and blackcurrant) give it a syrupy, seductive quality. This is a fragrance that's hard to ignore; I can identify it on anyone.

Customer review: "This perfume is a charming blend of sweetness and freshness. The fruity and floral notes make it light and uplifting, while the creamy undertones add a smooth, addictive quality. It’s playful yet sensual, perfect for those who enjoy a soft, sweet fragrance with a touch of depth."

Key notes: Blackcurrant, raspberry, jasmine accord, white woods, musk, dry amber

Consider this the grown-up version of the fruity perfumes you might have adored way back when. It's very sweet with notes of both raspberry and strawberry, but it's super light so that it never feels overpowering. While many consider it a fragrance ripe (pun intended) for spring and summer, I actually love it year-round. It brightens up my mood with every spritz.

Customer review: "Listen! This is IT! I understand why it’s named HER! Beautiful scent."