Jamie Schneider
Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. With over seven years in the industry, she specializes in trend forecasting, covering everything from innovative fragrance launches to need-to-know makeup tutorials to celebrity profiles. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and her work has appeared in MindBodyGreen, Coveteur, and more. When she’s not writing or testing the latest beauty finds, Jamie loves scouting vintage boutiques and reading thrillers, and she’s always down for a park picnic in Brooklyn.
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Lisa's Milky Gold Manicure Is Just What My Spring Mood Board Needed
Timeless with an edge.
By Jamie Schneider
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Black Cherry Lipstick Is Trending, so I Found the Chicest Options Worth Investing In
Juicy lips ahead.
By Jamie Schneider
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Dark Circles? The Best Eye Creams All Have This Circulation-Boosting Ingredient
Meet my holy grail.
By Bianca Lambert
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It's Official: "Gothic Romanticism" Is the Sultriest Way to Wear Makeup This Valentine's Day
Skip the rosy flush.
By Jamie Schneider
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I Have a Fear of Greasy Face Oils, But This French Formula Is *Chef's Kiss*
I don't keep secrets.
By Jamie Schneider
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I Wanted Expensive-Looking Hair—a Colourist Surprised Me With This "Underrated" Suggestion
I've never looked back.
By Jamie Schneider
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Hailey Bieber's "Holy Grail" Vitamin C Serum Just Became the Ultimate Multitasker for Skin Aging
Skin brightening, supercharged.
By Jamie Schneider
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The Beauty Market Often Fails Those With Chronic Pain—This Ergonomic Brand Wants to Change That
One swipe of mascara at a time.
By Jamie Schneider
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I Wanted Expensive-Looking Hair—a Colorist Surprised Me With This "Underrated" Suggestion
I've never looked back.
By Jamie Schneider
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Every 2000s Cool Girl Owned This Marshmallow Body Glitter—the Fragrance Version Is Just as Iconic
Inner child: healed.
By Jamie Schneider
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No Joke, Claudia Sulewski's $24 Perfume Smells More Expensive Than My Designer Faves
I gasped when she told me the price.
By Jamie Schneider
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A French Hairstylist Told Me to Use P50 on My Scalp, so I Tried It for Two Months
Spoiler: It was life-changing.
By Jamie Schneider
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"Your Apartment Smells Like an Expensive Chalet" Is My Favorite Compliment—This French Secret Is Key
I can't think of anything more chic, honestly.
By Jamie Schneider
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Sticky Lip Glosses Are My Biggest Beauty Ick—See the Roster of Alts That Never Get Gloppy
Tested by our *very* discerning beauty team.
By Jamie Schneider
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A French Hairstylist Told Me to Use P50 on My Scalp, so I Tried It for Two Months
Spoiler: It was life-changing.
By Jamie Schneider