Humaa Hussain
Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain
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I Always Turn to COS for Designer-Looking Wardrobe Staples—6 New-In Pieces I'm Loving for Spring
Sponsor Content Created With COS
By Humaa Hussain
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I'm Obsessed With Zara's Sister Brand—15 Luxe Pieces on My New-Season Wish List
Quiet luxury on the high street.
By Eliza Huber
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It’s Official: Stylish Women in Paris, London and New York Love This Shoe Brand for Spring
Every style is a winner.
By Humaa Hussain
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WWW Curates: The NET-A-PORTER Spring Transitional Edit
A new season calls for a fresh approach, so it's time to embrace transitional dressing with sleek silhouettes, soft structure and refined accessories.
By Humaa Hussain
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These New £20 H&M Shoes Are as Chic as the £530 Designer Pair I Want
I bet they'll sell out before April 1.
By Nikki Chwatt
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After Years of Testing, Fashion People All Agree—These Jeans Are the Ultimate Wide Leg Style
They're my go-to pair.
By Humaa Hussain
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6 Elegant Colours That Will Elevate Basic Blue Jeans Every Single Time
Denim has never looked so good.
By Maxine Eggenberger
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Our Editors All Agree—These Are the Colours to Avoid This Spring
Let us guide you.
By Humaa Hussain
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Out of All the Designer Shoes, These Are the Ones Truly Worth Investing In
According to a stylist.
By Jess Kelham-Hohler
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Every Time I Scroll on Instagram, These Cult Sunglasses Are Staring Back at Me
Celine love.
By Joy Montgomery
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6 Stylish Tops Everyone Will Be Wearing With Jeans, Leggings and Skirts This Spring
Take it from me.
By Maxine Eggenberger
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H&M's Expensive-Looking Linen Trousers Are Back, But I Know They'll All Sell Out Before Summer
A true spring and summer hero.
By Florrie Alexander
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From Celebs to Scandi Tastemakers, I'm Seeing This Spring Jacket Everywhere
And we're in love.
By Natalie Munro
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Italian Women Have Been Wearing This Beautiful Lingerie Brand for Over 60 Years
So pretty.
By Maxine Eggenberger
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Suddenly, Everyone in Fashion Is Wearing These Anti-Trend Shoes
Get ready to strap yourself in.
By Jasmine Fox-Suliaman