Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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I'm Sale Shopping—Specifically These Items From Nordstrom, Vince, Zara, and A&F
These deals are amazing.
By Bobby Schuessler
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I Was a VIP Nordstrom Stylist—These Are the 6 Trends I'll Be Wearing to Look Chic in 2025
Modern selects ahead.
By Bobby Schuessler
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If a Parisian and New Yorker Shopped the Nordstrom Winter Sale, They'd Like These 38 Pieces
The chicest picks.
By Bobby Schuessler
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I'm a Former Nordstrom Buyer—This Is What You Won't Regret Buying From the Epic Winter Sale
Expert intel ahead.
By Bobby Schuessler
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The Epic Nordstrom Winter Sale Is Here, and My Friend Asked What to Buy—I Said These Chic Items
Major discounts.
By Bobby Schuessler
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Louis Vuitton's New Tote Bag Is Cool—Period
It silhouette.
By Bobby Schuessler
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The Shoes and Tops That Look the Best With Non-Skinny Jeans
Easy 'fits.
By Bobby Schuessler
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I Was a VIP Nordstrom Stylist—These Are the 5 Trend-Forward Basics I Wear to Look Stylish
Elevated looks ahead.
By Bobby Schuessler
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I'm a Shopping Director and a Loyal Nordstrom Shopper—These 35 New Finds Are Cool and Elevated
Jackets, sweaters, shoes, and more.
By Bobby Schuessler
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These 31 New Nordstrom Items Won't Be in Stock by February 28—They're So Fashionable
Popular picks.
By Bobby Schuessler
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38 Chic Nordstrom Items That Will Make People Think You Hired a Stylist
Modern silhouettes ahead.
By Bobby Schuessler
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People in Paris Wear These 4 Elegant Items, and They'll Be Essentials in 2025
Chic staples ahead.
By Bobby Schuessler
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I'm Telling All My Friends to Try These 5 Winter Staples, and They're at H&M, Nordstrom, and COS
Dreamy pieces ahead.
By Bobby Schuessler
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I Styled 5 Chic Outfits for Under $395 From Nordstrom's Winter Collection
Easy and elevated looks.
By Bobby Schuessler
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Nordstrom Has a Secret Sale Right Now, and It's Great—I Think These 30 Items Are the Chicest
Massive deals ahead.
By Bobby Schuessler