Bébhinn Campbell
Bébhinn Campbell is an Edinburgh-based fashion and lifestyle writer and editor. She started her first blog at age 14 and went on to intern at print and digital publications in Berlin and London, including Dazed & Confused and Indie magazine.
A job at a fashion startup took Bébhinn from Ireland to Scotland in 2019, where she now works as a freelance journalist and copywriter covering everything from travel and interiors to styling advice. As a contributor to Who What Wear, Bébhinn always keeps her eyes peeled for emerging trends and looks worth writing about. She prides herself on her ability to cut through the noise and identify solid investment buys, exciting new brands and fresh takes on classic design.
In her spare time, Bébhinn enjoys perusing Edinburgh’s best vintage shops, working through her out-of-control book collection and watching dog reels on Instagram.
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7 Easy Outfit Ideas I'll Be Wearing on Rotation This Month
How is it May already?
By Bébhinn Campbell
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The Simple Bag Style French Women Rely On to Look Chic in Summer
Bag lovers, this way.
By Bébhinn Campbell
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Instead of Jeans, Fashion People Are Turning Their Attention to This Elegant Skirt Style This Summer
#1 on my wish list.
By Bébhinn Campbell
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10 Classic Summer Outfits Fashion People Come Back to Year After Year
Timeless outfit inspo incoming.
By Bébhinn Campbell
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I'm a Fashion Editor: 8 Comfy Yet Chic Travel Outfits I Always Come Back to
For your next far-flung getaway.
By Bébhinn Campbell
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The Simple Jeans-and-Shoe Formula Fashion Insiders Swear By in Spring and Summer
What's not to love?
By Bébhinn Campbell
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24 Expensive-Looking M&S Items I'm Adding to My Spring Wish List
The new collection is 10/10.
By Bébhinn Campbell
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I'm a Fashion Editor—This Is Where I Shop Designer Bags for Less
You can thank me later.
By Bébhinn Campbell
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It's True—Every Fashion Editor Owns a Classic, High-Quality Bag From This Brand
Forever favourites.
By Bébhinn Campbell
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7 Easy Jeans-and-Flat-Shoe Outfits I'll Live in This Season
Hello, spring!
By Bébhinn Campbell
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7 Simple Trench-Coat and Loafer Outfits That Make Spring Dressing So Easy
A timeless pairing.
By Bébhinn Campbell
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7 Chic Trouser Styles Fashion People Across Europe Are Wearing Before Committing to Dresses This Spring
We'll take one pair of each.
By Bébhinn Campbell
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I Underestimated This Simple Item—7 Outfits That Prove It's a Wardrobe Staple
Countless looks unlocked.
By Bébhinn Campbell
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I Know You’re a Fashion Person If You’re Wearing One of These Pairs of On-Trend Trainers
These six styles are in, now and forever.
By Bébhinn Campbell
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Bomber Jackets Were All Over the Spring 2025 Runways—These Are the Best to Buy for Every Budget
So cool. So chic.
By Bébhinn Campbell