Alyssa Brascia
Alyssa Brascia is an associate beauty editor at Who What Wear. She is based in New York City and has nearly three years of industry experience, with rivers of content spanning from multigenerational lipstick reviews to celebrity fashion roundups. Brascia graduated with a BS in apparel, merchandising, and design from Iowa State University and went on to serve as a staff shopping writer at People.com for more than 2.5 years. Her earlier work can be found at InStyle, Travel + Leisure, Shape, and more. Brascia has personally tested more than a thousand beauty products, so if she’s not swatching a new eye shadow palette, she’s busy styling a chic outfit for a menial errand (because anywhere can be a runway if you believe hard enough).
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Color Theorists and Makeup Artists Say These "Tricky" Eye Shadows Look Best on Hazel Eyes
A rare color has rare complements.
By Alyssa Brascia
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Kendall Jenner Just Introduced Us to the $10 Liquid Blush That Everyone Will Want This Spring
Grab it before BlushTok sells it out.
By Alyssa Brascia
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This Moody, Cool-Girl Scent Is Essentially the Fragrance Version of a French Bob
It's Paris after dark, bottled.
By Alyssa Brascia
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TBH, the Best Tinted Moisturizers Hail From the Drugstore—13 We've Vetted for Cloudlike Skin
You could buy a latte for more.
By Alyssa Brascia
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If It Were Up to Us, These Celebs Would Win SAG Awards for the Best Beauty Looks
Straight from our favorites folder.
By Alyssa Brascia
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These Presidents' Day Beauty Deals Are So Premium, We Thought Amazon Must Have Glitched
Our picks start at just $6.
By Alyssa Brascia
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This Anti-Neutral Eye Shadow Is Set to Dominate Spring 2025—Sabrina Carpenter Says So
Shop the trend from $7.
By Alyssa Brascia
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My Bougie 53-Year-Old Mom and I Scoured Nordstrom's Winter Sale—15 Beauty Gems That Scream Luxe
Stock up on the fragrances, eye makeup, and more that had us texting for hours.
By Alyssa Brascia
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I Never Thought This "Dated" Lip Color Could Look Cool Again—Here's Why It's So Back for 2025
Martha Stewart and Julia Fox have convinced us.
By Alyssa Brascia
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The Only Perfume That Matters If You Want to Smell Rich and Unbothered
According to me, an aspiring rich lady.
By Courtney Higgs