These Amazon Prime Finds Are On Sale (For Now)—Act Fast Or Lose Out Forever
If anyone (or anything rather) can convince people to drop everything and immediately start shopping it's Amazon, specifically during one of their rare sale events. Knowing that, it shouldn't take much to sway you all to put down your phones (unless you're an in-app shopper) and Tuesday to-do lists to instead head to Amazon.com for the site's annual Early Access Sale, which starts today, October 11th, and ends tomorrow, October 12th.
Though not as big a deal as Prime Day, Amazon Prime's Early Access Sale still features a ridiculous amount of discounts, on everything from Kim Kardashian's Beats earbuds and Olaplex hair products to classic Ray-Bans and affordable yet elevated basics from The Drop. And just like its big-sister sale, the deals (and products) won't last long. Before the items on your Amazon wishlist sell out, shop them at a discounted price between now and Wednesday night.
These are classics for a reason, so when they go on sale, it's best you act on it.
2022 Allure Readers' Choice Award winner, Elta MD's cult-favorite tinted sunscreen combines 100% mineral sun protection with squalane, an ingredient that helps to restore your skin's natural moisture.
Match your SKIMS with your ear buds (at a discounted price).
I'm low-key obsessed with these pleated, khaki-colored trousers.
Didn't you hear? New Balance sneakers are all any fashion people want to wear right now.
It only takes a quarter-sized amount of this shampoo to fully lather your hair, leaving it ultra clean yet not dried out.
This conditioner really is hydrating, unlike so many that are described as so. I use it every time I wash my bleached (for the last six years I might add) locks and always end up with soft, healthy hair.
There's a reason why these always sell out. They're incredible soft and the branded waistband is comfortable and cool.
A 2018 Allure Best of Beauty Award winner, T3's Cura Luxe Hair Dryer is more than worth the full price, though a discount never hurts. With five heat settings a volume booster, this beloved dryer will give you the salon blowout look at home and in record time.
Fall's arrival calls for a chic trench coat to wear with practically everything until winter rolls around.
Wrinkles are my arch enemy. Recently, though, I invested in a good stand-up steamer and my life was changed.
One scroll through TikTok will show you hundreds of fans of Laneige's Lip Sleeping Mask, which will leave your lips ultra hydrated even as the weather gets dry and cold.
Men's white T-shirts are a staple in my wardrobe. Pair them with jeans, trousers, shorts, and so much more.
Whether you're heading to the office or a night out, these split-hem leggings will look impeccable—guaranteed.
These titanium ceramic rollers use far-infrared heat that leaves your hair with relaxed curls using gentle heat so as not to damage it in the process.
When you're having a dull, greasy hair day, this spray will give it life (and just the right amount of messiness) in seconds.
Sometimes, the simplest bras are the best ones.
I have a weird obsession with wear-testing tights and these are some of my all-time favorites.
Sometimes all you need come fall is a cozy sweater.
Smoothie lovers will tell you that no blender is better than a Vitamix.
Do like Hailey Bieber does and mix Elta MD's UV Glow sunscreen with Drunk Elephant's Anti-Pollution Bronzing Drops for a natural-looking tan.
I sleep in these every night. Seriously, nothing is comfier.
For the world's easiest blow dry, use this heated brush by Drybar. Seriously, it works.
Next up: The Amazon Prime Early Access Sale Is Here—29 Discounted Items You Won't Regret
Eliza Huber is a New York-based senior fashion editor who specializes in trend reporting, brand discovery, and the intersection of sports and fashion. She joined Who What Wear in 2021 after almost four years on the fashion team at Refinery29, the job she took after graduating with a marketing degree from the University of Iowa. She has since launched two monthly columns, Let's Get a Room and Ways to Wear; profiled the likes of Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter for WWW's monthly cover features; and reported on everything from the relationship between Formula One and fashion to the top trends from fashion month, season after season. Eliza lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, running in Central Park, and scouring The RealReal for discounted Prada.
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