5 Royal-Approved Fashion Items You Can Buy at H&M Right Now

last updated 9 July 2020

Not too long ago, I was researching products for another affordable fashion–focused story when I noticed H&M’s current selection was feeling rather, well, regal. Acting on my hunch, I started to look into what the latest staples on the royal circuit are, using the content written by my colleagues as a tool. After some digging, I can’t say I was too surprised to see that I was, in fact, right.

From clutches to cardigans, there are countless royal-approved fashion finds on H&M at this very minute, but there are five in particular that I (not to mention our favorite princesses, queens, duchesses) am the most into right now. And even though I’m admittedly not the most into Meghan Markle’s style when compared to that of some of her royal competition, I have to say the woman knows how to dress up a pair of skinny jeans.

To read about what else made the list, see them in action; then—most importantly—shop the pieces for yourself.

1. Classic Coats

affordable-royal-style-hm-275275-1545076861719-image — As seen on Princess Charlene of Monaco:

They love to top off their outfits with structured outerwear—extra points if it comes with a belt.

Shop classic coats:

H&M

Patterned Coat

H&M

Long Coat

H&M

Double-Breasted Coat

2. Skinny Jeans

affordable-royal-style-hm-275275-1545076861370-image — As seen on Meghan, Duchess of Sussex:

The go-to denim choice of both Meghan and Catherine for polished yet casual looks.

Shop skinny jeans:

H&M

Shaping Skinny High Jeans

H&M

Skinny High Ankle Jeans

H&M

Super Skinny High Jeans

3. Velvet-Anything

affordable-royal-style-hm-275275-1545076861953-image — As seen on Lady Kitty Spencer:

Across the board, they’re major proponents of the luxe material.

Shop velvet:

H&M

Wide-Leg Velvet Pants

H&M

Velour Top

H&M

Fitted Velour Dress

4. Clutches

affordable-royal-style-hm-275275-1545076862302-image — As seen on Queen Letizia of Spain:

Day or night, you’ll find them carrying a structured clutch.

Shop clutches:

H&M

Suede Clutch Bag

H&M

Glittery Clutch Bag

H&M

Makeup Bag

5 Cardigans

affordable-royal-style-hm-275275-1545076863431-image — As seen on Catherine, Duchess of Cambridge:

Ending with my personal favorite, the cardigan may be a staple, but right now it’s a trend, too.

Shop cardigans:

H&M

Rib-Knit Cardigan

H&M

Rib-Knit Cardigan

H&M

Fine-Knit Cardigan

Up next? 5 celeb-approved boot trends you can easily buy on a budget.

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Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2024, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch Summer House.